Bad ethics can derail all but the best strategic plans.
All firms have a strategy, even if it is informal, unstructured, and sporadic.
In most industries, only minor costs of producing a product or service are incurred
within operations, so production and operations does not have great value as a
competitive weapon in a company’s overall strategy.
A mission statement, sometimes called a creed statement, can be defined as an enduring
statement of purpose that distinguishes one organization from other similar enterprises.