A. transfer its valuable competencies and resource strengths among these markets to aid
in the development of broader competencies and capabilities.
B. employ a multidomestic strategy rather than a global strategy.
C. locate technical after-sale services close to buyers.
D. minimize transportation costs among these markets.
E. take advantage of less restrictive restrictions and requirements of host governments.
The two culture-building roles of a company’s stated values and ethical standards are to:
A. communicate the company’s good intentions and establish a corporate conscience.
B. confirm the integrity of company personnel and signal the above-board nature of the
company’s business principles and operating methods.
C. steer company personnel toward doing the right thing and convince outsiders that the
company is socially responsible.
D. foster a work climate where company personnel share common and strongly held
convictions about how the company’s business is to be conducted and to provide them
with guidance about how to do their jobs, steering them toward both doing things right
and doing the right things.
E. provide a basis for designing culture-supportive incentive compensation plans and
reinforcing the appropriateness of particular ethical and moral actions.