Unlock document.
This document is partially blurred.
Unlock all pages and 1 million more documents.
Get Access
Chapter 06 The American Society: Families and Households Answer Key
Multiple Choice Questions
1.
Single households represent _____ percent of American households.
2.
What is the basic consumption unit for most consumer goods?
3.
Which of the following is a household factor that influences purchase and consumption behavior?
4.
According to the Census Bureau, all the people who occupy a housing unit is defined as a _____.
5.
Sarah and her three roommates share an apartment. According to the Census Bureau, Sarah and her
roommates constitute a _____.
6.
A _____ has at least two members related by birth, marriage, or adoption, one of whom is the
householder (i.e., the one who owns or rents the residence).
7.
John and Dawn have been married for more than 20 years. They have lived in their home in Northville,
MI (a suburb of Detroit), with their three children for most of those years. According to the Census
Bureau, which type of household do they live in?
8.
According to the Census Bureau, a _____ household is a householder living alone or exclusively with
others to whom he or she is not related.
9.
Eric and Elizabeth live together in the same apartment but are not married. According to the Census
Bureau, which type of household do they represent?
10.
Which type of family consists of a married couple, one or both of whom were previously married, their
children, and the children from the previous marriage of one or both parents?
11.
Ashley and her husband just had their first child. Ashley was married previously, and her two young
children from that marriage also live with Ashley and her current husband. Which type of family is
this?
12.
Which type of family consists of a married couple and their own or adopted children living at home?
13.
Barry and Laurie have been married for almost 20 years, and this is the first marriage for both of them.
They have two children living at home. Which type of family is this?
14.
Which of the following is NOT a reason for the decline in traditional families?
15.
Which of the following is NOT a reason multigenerational families offer opportunities and challenges
for marketers?
16.
Janet is a 60-year-old secretary with a retired husband and 30-year-old unemployed son who lives at
home. Janet's 90-year-old widowed mother May, who is disabled, has lived with the family for six
years. May's Social Security and Medicare do not adequately cover her living and medical expenses.
Which type of family is represented here?
17.
Most families pass through an orderly progression of stages, each with its own characteristics, financial
situation, and purchasing patterns, which is the basic assumption underlying the _____ approach.
18.
Stages of the household life cycle are based on ____.
19.
Which of the following is considered a "younger" (i.e., <35) stage of the household life cycle?
20.
Which of the following is NOT considered a "middle-aged" (i.e., 35-64) stage of the household life
cycle?
21.
Which of the following is considered an "older" (i.e., >64) stage of the household life cycle?
22.
Which HLC group is basically the unmarried members of the Generation Yers?
23.
Forty-eight percent of females classified as "single I" _____.
24.
Mike is a 23-year-old recent college graduate and is starting his career as a pharmaceutical sales
representative. He will be living in an extended-stay hotel in the city where he will undergo training, but
once he finishes that, he plans on renting a nice apartment with a friend of his from college. He also
wants to purchase a sports car and save money for a ski vacation next year. To which stage of the
household life cycle does Mike belong?
25.
Julie and Bart are both in their late 20s and recently married. They have no children and are learning
how to make joint decisions. Recent purchase/service decisions were related to household furnishings, a
washer and dryer, and insurance coverage. Which stage of the household life cycle are they
experiencing?
26.
When a couple has children, expenditures on which of the following do NOT usually decrease?
27.
Stacy and Adam have just had their first child, and they hope to have two more. They can expect
expenditures on which of the following to increase?
28.
Roughly what percentage of children are born to unmarried mothers, a percentage that has risen by 13
percentage points since 1990?
29.
While roughly 40 percent of children are born to unmarried mothers, this may not be an accurate
representation of the situation. A more accurate representation of the situation may be gained by looking
at the percentage of American households that are single-parent families. What is that percentage?
30.
Which stage of the household life cycle is made up of people between the ages of 35 and 64 who have
never married and those who are divorced and have no child-rearing responsibilities?
31.
Bobbie is 47 years old, has never been married, and does not have any children of her own. She lives
alone and doesn't like to cook because most recipes feed more than one person. She can only eat so
many leftovers, and she usually forgets about it if she freezes to eat at a later date. So she purchases
frozen dinners and canned food that come in single servings. To which stage of the household life cycle
does Bobbie belong?
32.
Which of the following is NOT a description of the household life cycle stage known as "empty nest I:
middle-aged with no children"?
33.
Tony and Katie are in their 50s, and both have careers that keep them very busy. However, their
children are grown, so they have more free time and money than they used to have. Which type of
product or service are they likely to spend LESS money on than they have in the past?
34.
The trend toward later marriage and children has resulted in which of the following?
35.
What is a major difference between delayed full nest I and younger new parents?
36.
Sheila and Jim are both professionals in their late 30s and have two children under the age of 5. Which
stage of the household life cycle are they in?
37.
What is a major difference between the full nest II and delayed full nest I stages of the household life
cycle?
38.
Teresa and John are both in their 40s and have two children living at home. Their daughter, Erin, is 14
years old, and their son, Stephen, is 11 years old. To which stage of the household life cycle do they
belong?
39.
Teri and Ed are in their 40s, are childless, and were married for 15 years but are now divorced.
However, Teri has always wanted children, so she adopted a daughter, who is now 2 years old. To
which stage of the household life cycle do Teri and her daughter belong?
40.
Consumers in which stage of the household life cycle are over 64 years of age; are either fully or
partially retired; are healthy, active, and often financially well-off; and are a big market for RVs,
cruises, and second homes?
41.
Ray is retired, and he and his wife are both in their late 60s. They are healthy, active, and financially
well-off. They purchased an RV and plan to travel to all 48 of the continental United States. Which
stage of the household life cycle describes them?
42.
Consumers who are single due to the death of a spouse are labeled _____.
43.
Barbara is 72 years old and has been a widow for almost three years. She would be labeled _____.
44.
Research suggests that older singles who are single by circumstance (i.e., death of a spouse) will
_____.
45.
The vertical axis in the HLC/occupational category matrix represents _____, which determines the
problems the household will likely encounter.
46.
The horizontal axis in the HLC/occupational category matrix represents _____, which provides a range
of acceptable solutions.
47.
The consumer insight on remodeling discusses mechanisms underlying household life cycle changes.
The mechanism relating to balancing competing commitments on how a given space is used is:
Topic: The Household Life Cycle
48.
The consumer insight on remodeling discusses mechanisms underlying household lifecycle changes.
The mechanism relating to awareness of need to modify the physical arrangement of their homes is
____.
49.
The consumer insight on remodeling discusses mechanisms underlying household lifecycle changes.
The mechanism relating to physical needs now or in future relating to how space is used is _____.
50.
_____ is the process by which decisions that directly or indirectly involve two or more family members
are made.
51.
A family purchase decision differs from an organizational decision in _____.
52.
Which of the following is a family purchase role?
53.
The family member who first recognizes a need or starts the purchase process is known as the _____.
54.
Stan has noticed that his car is not working properly and that it is getting expensive to repair. Thus, he
gathered his family together to discuss the purchase of a new automobile. In terms of family purchase
roles, which one best describes Stan's actions?
55.
While Katie and Matthew are the children in the family, they do influence the alternatives considered
for their family's summer vacation. What role do Katie and Matthew play in this family decision?
56.
Which family purchase role is played by the individual(s) who makes the final decision?
