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66) Which type of product will a consumer look for without regard to time, money, or effort?
A) Impulse product
B) Time-crunch product
C) Comparison product
D) Convenience product
E) Specialty product
67) Diana wanted a German shorthaired pointer after seeing it win the Best in Show Award at the
dog show. She searched on the Westminster Kennel Club website for a breeder and found one in
Greenville, South Carolina. She was sure this was the breed she wanted; she was willing to pay the
expense to travel to Greenville and purchase the puppy. This type of shopping is
A) demand-oriented service-provider.
B) specialty shopping.
C) ultimate provider.
D) internet shopping.
E) supply-oriented service-provider.
68) ________ is the increased expansion of residential and shopping center development in
suburban and rural areas outside of their respective urban centers.
A) Rural sprawl
B) Affluenza
C) Urban sprawl
D) Rural flight
E) Microdistrict
69) Which of the following is a reason for opposing big-box retailers?
A) The low returns on investments
B) Lack of choices between brands
C) Increase in the cost of products
D) The high cost of occupancy
E) It drives local retailers out of business
70) Local governments in the United States use ________ to regulate land uses in specific areas to
prevent any interference with existing uses by residents or businesses, as well as encourage the
preservation of a community’s sense of identity.
A) mapping
B) zoning
C) policing
D) branding
E) lining
71) Jake, who runs a business on Mint street, wants to open another retail outlet in the business
district. He is unable to because of the ________ laws imposed by the local governments in the
United States.
A) mapping
B) zoning
C) policing
D) branding
E) lining
72) Which of the following is one of the five categories of activities that are accepted by zoning
ordinances in urban areas?
A) Social
B) Cultural
C) Psychological
D) Industrial
E) Geographical
73) Which of the following can restrict the size and style of retail signs?
A) Neighboring retailers
B) Shopping center management
C) Manufacturers
D) Brand stewards
E) Retail managers association
74) Burger King in Mequon, Wisconsin, was not allowed to have a sign taller than 10 ft. and could
not have any neon lights on the outside of the building. This is an example of the use of a
A) building code.
B) blue law.
C) licensing requirement.
D) trading area code.
E) common maintenance code.
75) In a town in Georgia, the McDonald’s restaurant was required by ________ to have no sign
taller than 8 feet, no arches, and no garish or bright colors on the outside of the building.
A) building codes
B) blue laws
C) licensing requirements
D) trading area codes
E) common maintenance codes
76) Why is choosing a good location such an important decision for a retailer?
77) What are the advantages and disadvantages of choosing a freestanding site for your retail
store?
78) Why have many central business districts (CBD) been declining in the United States and what
are developers doing to revive CBDs?
79) What are the advantages and disadvantages of strip shopping centers?
80) Describe three advantages that shopping malls have over alternative locations.
81) There are seven different identifiable disadvantages that shopping malls have as compared to
other locations. Describe at least four of these disadvantages.
82) Explain mixed-use developments (MXDs) and how they appeal to consumers, retailers, local
governments, and developers.
83) What is a store-within-a-store?
84) Why do category specialists or “category-killer” retailers choose to locate their stores in
freestanding sites or in power centers?
85) Retail developers need to take into consideration legal aspects when they are evaluating
different locations. Describe the main legal considerations.