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Chapter 06 Strengthening a Company’s Competitive Position: Strategic Moves,
Timing, and Scope of Operations Answer Key
Multiple Choice Questions
Which of the following is NOT among the principal offensive strategy options that a company can
employ?
A hit-and-run or guerrilla warfare type offensive strategy
Sometimes it makes sense for a company to go on the offensive to improve its market position and
business performance. The best offensives tend to incorporate the following EXCEPT
Once a company has decided to employ a particular generic competitive strategy, then it must make the
following additional strategic choices, EXCEPT whether to
Which of the following is NOT a strategic choice that a company must make to complement and
supplement its choice of one of the five generic competitive strategies?
Strategic offensives should, as a general rule, be based on
The principal offensive strategy options include all of the following EXCEPT
Which of the following is NOT a principal offensive strategy option?
An offensive to yield good results can be short if
Which of the following rivals make the best targets for an offensive attack?
Which one of the following is NOT a good type of rival for an offensive-minded company to target?
Launching a preemptive strike type of offensive strategy entails
A blue-ocean type of offensive strategy
Which of the following is NOT an example of a company that uses blue–ocean market strategy?
Which of the following is NOT an example of a defensive move to protect a company’s market position
and restrict a challenger’s options for initiating a competitive attack?
Which of the following is NOT a purpose of a defensive strategy?
Which of the following ways are employed by defending companies to fend off a competitive attack?
What is the goal of signaling a challenger that strong retaliation is likely in the event of an attack?
Which of the following signals would NOT warn challengers that strong retaliation is likely?
Being first to initiate a particular strategic move can have a high payoff in all of the following EXCEPT
when
In which of the following instances is being a first-mover NOT particularly advantageous?
First-mover disadvantages (or late-mover advantages) rarely ever arise when
In which of the following cases are late-mover advantages (or first-mover disadvantages) NOT likely to
arise?
First-mover advantages are unlikely to be present in which one of the following instances?
Because when to make a strategic move can be just as important as what move to make, a company’s
best option with respect to timing is
The race among rivals for industry leadership is more likely to be a marathon rather than a sprint when
For every emerging opportunity there exists
Market conditions and factors that tend NOT to favor first movers include
What does the scope of the firm refer to?
The range of product and service segments that the firm serves within its market is known as the firm’s
The extent to which a firm’s internal activities encompass one, some, many, or all of the activities that
make up an industry’s entire value chain system is known as
The difference between a merger and an acquisition is that
The difference between a merger and an acquisition relates to
Which of the following is NOT a typical strategic objective or benefit that drives mergers and
acquisitions?
Mergers and acquisitions are often driven by such strategic objectives as
Merger and acquisition strategies
Which of the following is NOT among the intended outcomes of horizontal merger and acquisition
strategies?
A primary reason for why mergers and acquisitions sometimes fail is due to the
Why do mergers and acquisitions sometimes fail to produce anticipated results?
Vertical integration strategies