36) Intuitive decision making ________.
A) is the systematic use of the best available evidence to improve decision making practice
B) generally results in poor decisions and hence managers should learn to ignore their gut
feelings
C) is the process of making decisions based on experience, feelings, and accumulated judgment
D) complements rational decision making but not bounded rational decision making
37) Gilda has an idea that would streamline operations, reduce costs, and increase profits. Her
idea requires the cooperation of several departments, some of which have demonstrated a
resistance to change. By considering the context in which the changes must happen and the
people in her organization, Gilda is using ________.
A) evidence-based management
B) bounded rationality
C) intuition
D) positive employee relations
38) Farrah has called together her management team to review information about customer
satisfaction gathered by an external research company. Farrah is engaging in ________.
A) perfect rationality
B) bounded rationality
C) evidence-based management
D) relationship management
39) One assumption of rational decision making is that the decision maker is not aware of all
possible alternatives and consequences.