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66.
T & R Autos Inc. is a large conglomerate that operates in 12 different countries. The
corporate executives at the headquarters have decided that the company's objective for
the next two years will be to increase its customer equity. Based on this guideline received
from the top management team, the product leader of the home appliances division has
decided to adopt a cost-leadership strategy in all his 12 units. Thus, the decision made by
the product leader best illustrates a _______ strategy.
67.
The regional head for Creative Design Inc. in Boratania has decided to sell the company's
products directly through company-owned stores because the distribution system in the
market is primitive. In six other markets, however, the company will continue to operate
through a franchise system. Thus, this decision made by the regional head at Boratania
will be considered as a _____ strategy.
68.
White Leo Autos manufactures and markets four different cars: Leo Sport, Leo Prestige,
Leo Spark, and Leo Ease. These four product variants are operated as individual business
units. While the product leaders of Leo Sport, Leo Prestige, and Leo Spark have adopted a
differentiation strategy to attract the niche market: the product leader of Leo Ease follows
a cost-leadership strategy to suit the mass market. This decision of the product leader of
Leo Ease can be ideally categorized as a _____ strategy.
69.
To implement specific business strategies, general managers of strategic business units
rely on
70.
Strategies developed at the departmental level, such as the accounting, human resources,
production, and marketing departments, within a strategic business unit are referred to as
_____ strategies.
71.
_____ are primarily responsible for decisions and actions within their respective
departments like finance, human resources, marketing, and production in a strategic
business unit.
72.
Green Rabbit Products Inc. (GRP) is a large conglomerate. The human resources
department of its telecom division has decided to reduce its employee turnover by
encouraging internal promotions. Which of the following strategies does this scenario best
illustrate?
73.
The production department at Coral Cements that is a subsidiary of the large
conglomerate Five East Corp. has decided to adopt the FIFO (first in, first out) method of
inventory to dispatch its cement bags. Which of the following strategies does this scenario
best illustrate?
74.
Which of the following strategies best illustrates a functional strategy?
75.
Which of the following happens during the analysis stage of scenario planning?
76.
How are the two approaches, strategic planning and scenario planning, different from the
strategy-as-planned-emergence approach?
77.
In the top-down strategic planning approach, all strategic intelligence and decision-
making responsibilities rest primarily on the
78.
_____ is best described as a rational process in which executives at a company's
headquarters take primary responsibility to program future success of the company they
lead.
79.
Which of the following statements is true of top-down strategic planning?
80.
A traditional top-down strategic planning process typically begins with
81.
Which of the following is an assumption that top-down strategic planning rests on?
82.
Top-down strategic planning works best when the
83.
Which of the following is a top-down approach to the development of strategy that
involves asking "what if" questions to anticipate plausible futures?
84.
The executives at Red Couture Inc. are developing strategic plans to address plausible
future situations like rise in the prices of cotton and synthetic fabrics by 20 percent,
appreciation in the value of the dollar, increase in the cost of labor by 30 percent, and
increase in demand for the company's products. By doing so, the company will be well
prepared with its planned responses if any of these situations occurs in the future. Thus,
Red Couture is employing _____ as the approach to the development of strategy.
85.
Which of the following methods of developing a strategy best illustrates scenario
planning?
86.
Which of the following statements accurately brings out the difference between top-down
strategic planning and scenario planning?
87.
Scenario planning typically begins with managers
