65. Ron, a new associate at Barkley and Sons, is working to cultivate personal relationships with
individuals outside of his department, in hopes that someday these relationships will help him succeed
professionally. Ron is developing which of the following?
Informal channel of communication
Personal communication network
66. Which of the following is the best advice for written communication that is highly important?
Use technology channels to distribute the message
67. To be effective communicators, managers should:
Focus primarily on enhancing downward communication in the organization
Enhance lateral communication opportunities by encouraging teams
Limit use of communication technology
Strictly push for face-to-face communication
Encourage the use of multiple channels of communication
CASE
Scenario – Amy Holmes
One of the most talented managers to ever work at ABC Inc. is Amy Holmes. Combining graciousness
with high intelligence and creativity, Amy has been successful in attracting and building a highly
committed and competent division of employees. When interviewed by the national news media for
insight into her success, one of the topics that became a primary focus was the challenge of
communicating effectively.
1. In selecting the best channel for complex communication, Amy suggests to select the richest channel
possible. Characteristics that Amy suggests a manager should recognize include all of these EXCEPT
which one?
The channel’s ability to handle multiple cues simultaneously
The ability to facilitate rapid two-way feedback
The ability to establish a personal focus for the communication
The ability to clarify and rapidly reduce communication stereotyping
All of these are valid characteristics of channel richness