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Having a _______________ perspective means reflecting on the performance of key business
processes.
Having a _______________ perspective means measuring the company’s learning curve,
such as the time spent on staff training.
A company that measures the time it takes to process a phone call, tabulates the results of
customer surveys, and tracks the number of user complains has a _______________
perspective.
The most valuable Internet applications allow companies to transcend communication barriers
and establish connections that will do all of the following except:
E-mail, chat systems, discussion groups, and a company website are typical examples of the
_______________ quadrant of a strategic positioning matrix.
A company that enters the _______________ quadrant of a strategic positioning matrix must
capitalize on a high degree of customer and competitor connectivity and use of IT.
A company that enters the _______________ quadrant of a strategic positioning matrix has a
high degree of internal connectivity and pressures to improve its business processes.
A company that enters the _______________ quadrant of a strategic positioning matrix is
extensively networked with its customers, suppliers, and competition through Web sites,
intranets, and extranets.
The _______________ model supplements, rather than replaces, physical distribution and
marketing channels. Examples are Cisco and Dell.
The _______________ model requires you to be among the first to market and to remain
ahead of competition by continuously innovating. Examples are Amazon.com and E*TRADE.
The _______________ model supplants, rather than replaces, existing physical business
offices and call centers by using the Internet as a sales and service channel.
The _______________ model uses the Internet to streamline the interactions among all
parties in the supply chain to improve operating efficiency.
The _______________ model uses the Internet to provide a comprehensive suite of services
that the customer’s employees can use directly.
The _______________ model uses the Internet to reduce search costs and offers the
customer a unified process for collecting information necessary to make a large purchase.
The _______________ model uses the Internet to process purchases, including the process
of searching, comparing, selecting, and paying online.
A business application planning process includes consideration of IT proposals for all of the
following except:
New business processes are stored in a _______________ of reusable business models and
application components.
Implementing new business/IT strategies requires managing the effects of major changes in
_______________.
Which of the following is not considered one of the top ten enterprise resource planning
challenges?
Which of the following is the biggest obstacle to knowledge management systems?
According to the text case, the original Iridium organization failed because:
According to the textbook case, all of the following were causes for the failure of the Iridium
project except:
Which of the following is part of the technology dimension of change management?
Implementing a new e-business application, such as customer relationship management might
involve:
Change experts recommend all of the following tactics to reduce the risks and cost and to
maximize the benefits of change except:
All of the following are examples of the actions that would normally be taken while defining a
change strategy except:
Which of the following is an action that would normally be taken while trying to build
commitment to an impending change?
All of the following are actions that would be taken while attempting to develop a culture of
change except:
All of the following are actions that would be taken while attempting to develop a change in
vision except:
According to the text case, senior managers finally realized that IT personnel
_______________ functional or divisional heads who are largely concerned with their own
areas.
According to the textbook case, what was the final stage of organizational transformation for
Reuters as it sought to implement global shared service centers for its financial services
function?
Which of the following is the initial stage of an organizational transformation?
The result of the planning process is called a __________, which formally articulates the
actions that are necessary to achieve the desired goals.
_______________ planning deals with the development of an organization’s mission, goals,
strategies, and policies. Corporations may begin the process by developing a shared vision.
When a work team goes white-water rafting or engages in some other outdoor team-building
exercise, they are creating a _______________ in which to reflect on and improve the way
they work together.
According to the textbook case, there are four IT risk categories, which are:
_______________
The acronym SWOT stands for strengths, weaknesses, opportunities, and
_______________.
Strategic business/IT planning involves an evaluation of the potential benefits and
__________ a company faces when using IT-based strategies and technologies for
competitive advantage.
_______________ are areas of substandard business performance compared to others in the
industry or market segments.
Marakas – Chapter 11 #100
_______________ are core competencies and resources where a firm is a market or industry
leader.
_______________ are the potential for new business markets or innovative breakthroughs
that might expand present markets.
_______________ are the potential for business and market losses posed by competitors,
competitive forces, government, or disruptive technologies.
A _______________ is a conceptual framework that expresses the underlying economic logic
and system that prove how a business can deliver value to customers at an appropriate cost
and make money.
BSC is a method for measuring a company’s activities in terms of its vision and strategies.
BSC is an acronym for _______________.
Widespread internal use of Internet-based technologies, such as intranets and extranets, can
substantially improve information sharing and _______________ within the business and with
its trading partners.
The process of _______________ means both the CEO and the CIO manage the
development of complementary business and IT strategies to meet customer value and
business value vision.
E-business architecture planning integrates business strategy development and business
_______________ engineering to produce e-business and e-commerce applications using the
resources of the IT architecture, component development technologies, and a repository of
business models and application components.
In a planning context, a virtual world is a _______________ of the real world.
When personnel staff create a role-playing exercise to be used in a supervisory training, they
are creating a _______________.
Implementing e-business applications, such as enterprise resource management or customer
relationship management, requires a _______________ of core business processes, both
internally and with supply chain partners.
_______________ is a process that carries out the plans for changes in business/IT strategies
and applications that were developed during the planning process.
A _______________ application implements a business strategy of using IT to support a total
customer care focus for all areas of a company.
Up to 75 percent of CRM projects fail to meet their objectives, often as a result of sales force
automation problems and “unaddressed _______________ issues” related to the sales staff.
CRM is designed to implement a business strategy of using IT to support _______________
for all areas of a company.
A basic requirement of managing business change is getting the involvement and
_______________ of top management and all stakeholders affected by the planning
processes.
Systems _______________ are consulting firms or other outside contractors who assume the
responsibility for developing and implementing a new e-business application, including
designing and leading its change management activities.
Before beginning development of a new application, don’t just ask users what they want; find
out what they __________.
According to the text case, DHL Express experienced lower costs through centralized IT, but
this made it difficult to ensure that IT spending was in synch with _______________.
The change management model presented in the text suggests that the business vision
created in the strategic planning phase should be communicated in a compelling
_______________ to the people in the organization.
According to the text case, Avnet Marshall transformed itself into a premiere example of an
inter-networked, _______________ business.
_______________ is the biggest obstacle to knowledge management systems.
11 Summary
Learning Objective: 11–
01 Discuss the role of planning in the business use of information technology; using the scenario approach and planning for
competitive advantage as examples.
Learning Objective: 11–
02 Discuss the role of planning and business models in the development of business/IT strategies; architectures; and applic
ations.
Learning Objective: 11–03 Identify several change management solutions for end–
user resistance to the implementation of new IT-based business strategies and applications.