Journalism Chapter 9 1 Answer Alter The Amplitude Create The Illusion Being Louder Without Actually Changing

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subject Authors Bruce Mims, John Allen Hendricks

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1 A station´s sound library may consist of what kind of sources?
Answer:
2 In creating "formatted" spots, a spot for a music station will be produced in what style?
Answer:
3 What new technology in the 1950s replaced live commercials with prerecorded messages?
Answer:
4 What type of radio spots became popular during the 1930s?
Answer:
5 On Christmas Eve 1926, the radio jingle was introduced when four singers gathered for a
musical tribute to what product?
Answer:
6 The first radio commercials, starting in 1922, were presented in what manner?
Answer:
7 A station´s sound library may consist of:
(A) Sound effects recordings
(B) Music Bed libraries
(C) Cuts from CDs
(D) All of the above
8 What effect has the consolidation of radio companies had on announcing job opportunities?
(A) The radio announcer ranks have increased.
(B) There is less “voice -tracking, creating more jobs.
(C) There has been no significant change in jobs.
(D) Only a very few men and women in this country still make their living before the microphone.
9 What is the job title of the station employee who prepares written material?
(A) The account executive
(B) The traffic manager
(C) The copywriter
(D) The wordsmith
10 Nondestructive nonlinear editing is done with:
(A) A razor blade, by cutting tape
(B) A digital workstation with computer
(C) A multitrack tape recorder
(D) A live announcer and music
11 What does the production director do?
Answer:
12 What is the usual arrangement for production studios in a cluster of stations?
Answer:
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13 What is the low powered amplifier circuit that enables the operator to hear audio without
it being distributed to other points?
Answer:
14 What effect has the consolidation of radio companies had on announcing job opportunities?
Answer:
15 What is the job title of the station employee who prepares written material? What does the
job entail?
Answer:
16 How is nondestructive nonlinear editing done?
Answer:
17 Essay - 10 points
Describe voice-tracking.
18 Which type of microphone pickup pattern is sensitive to sound from all directions?
Answer:
19 Essay - 10 points
Describe the standard equipment found in radio studios
20 What is a patch panel?
Answer:
21 To alter the amplitude to create the illusion of being louder without actually changing the
sound level is called:
Answer:
22 Computers may be used in the air studio to perform what functions?
Answer:
23 Which type of microphone pickup pattern is sensitive to sound from all directions?
(A) Bidirectional microphones
(B) Omnidirectional microphones
(C) Non-directional microphones
(D) Unidirectional microphones
24 A routing device, connecting the console with various external devices is called:
(A) A patch panel
(B) An audio board
(C) A digital workstation
(D) A DAT recorder
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25 From Chapter 9, producer Ty Ford describes the three domains of audio as amplitude,
___________, and time.
(A) wavelength
(B) frequency
(C) volume
(D) equalization
26 AudioVault, Enco, DAD, and Nexgen are all examples of _________software used by most
radio stations today,
(A) recording
(B) automation
(C) audition
(D) voice tracking
27 A radio station typically has two kinds of studios: on-air and _______ studios.
(A) lounge
(B) performance
(C) play by play
(D) production
28 The process of crafting a station's commercials to reflect the station's format or stationality,
is known as _____________spots.
(A) formatting
(B) co-opping.
(C) mastering
(D) re-imaging.
29 Which of the following is NOT commonly used for digital audio recording/editing?
(A) Dreamweaver
(B) ProTools
(C) Audacity
(D) Adobe Audition
30 _______-tracking refers to the process of a DJ/announcer prerecording his or her on-air
breaks in automation then combining the breaks with songs, commercials, and other elements
in order to produce a product that sounds like a live air shift.
(A) DJ
(B) Vox
(C) Voice
(D) Auto
31 A studio-_________ link (or STL) sends a radio station's audio signal from the broadcast
studio location to a radio transmitter/tower in another location.
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(A) telephonic
(B) trans-audio
(C) transmitter
(D) transcontinental
32 Because of high demand, most stations today employ a full-time copywriter.
(A) True
(B) False
33 Voice-tracking has generated many complaints and of the primarily concerns is that it has
taken away many on-air positions for announcers.
(A) True
(B) False
34 Because of its specific pickup pattern, the_________microphone is frequently used in most
on-air and production studios.
(A) Bidirectional
(B) omnidirectional
(C) unidirectional
(D) non-directional
35 The first radio commercials, starting in 1922, were presented in what manner?
(A) With a live orchestra and singers
(B) With just the announcer and no music
(C) Produced on recording tape with jingl
(D) Recorded on wax cylinders for airplay
36 The first radio commercial ever aired lasted over 10 minutes, and aired over what station?
(A) WKRP
(B) WEAF
(C) WHEN
(D) WXYZ
37 To alter the amplitude to create the illusion being louder without actually changing level is
called:
(A) Equalizing
(B) Phasing
(C) Compressing
(D) Sampling
38 Computers may be used in the air studio to perform what functions?
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(A) Audio Vault for automation
(B) Selector to program music
(C) Pro Tools or Adobe Audition for editing audio files
(D) All of the above
39 What is the low powered amplifier circuit that enables the operator to hear audio without
it being distributed to other points?
(A) The cue circuit
(B) The program trunk
(C) The auxiliary trunk
(D) The external or air monitor
40 What is the usual arrangement for production studios in a cluster of stations?
(A) There is often a single primary production facility
(B) Each station in the cluster has its own production facility
(C) Production is all done at corporate headquarters
(D) All production is done in the air studio
41 The job to record voice tracks, mix commercials and promos, maintain the production
library, and perform basic editing chores is done by whom?
(A) The Program Director
(B) The Production Director
(C) The Sales Manager
(D) The Chief Engineer
42 In creating "formatted" spots, a spot for a music station will be produced in what style?
(A) Always use comedy
(B) Standard “hard-sell”
(C) oice cold, no music or sfx
(D) In a style that fits the format
43 What new technology in the 1950´s replaced live commercials with prerecorded messages?
(A) Disc-cutting machines
(B) Wire recorders
(C) Computerized production
(D) Magnetic recording tape
44 What type of radio spots became popular during the 30´s?
(A) A straight pitch with organ music
(B) An announcer reading the copy without music or sound effects
(C) Dialog spots using drama and comedy
(D) Commercial messages imbedded in program content.
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45 On Christmas Eve 1926, the radio jingle was introduced, when four singers gathered for a
musical tribute to what product?
(A) A New Jersey real estate development
(B) Lux, a popular brand of soap
(C) Wheaties cereal
(D) Camel cigarettes
46 TRUE/FALSE:
Many radio stations today still utilize magnetic tape decks or reel to reel machines for recording
audio.
(A) True
(B) False

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