which of the following is not associated with firms following the global standardization
strategy?
a.low pressures for local responsiveness
b.use cost advantage to support aggressive pricing in world markets
c.high pressures for cost reductions
d.customize product offering and marketing strategy to local conditions
when an investor purchases a corporate bond, he purchases the right to receive a ____.
a.share of the overall revenues that the company generates
b.part of the title for the assets that the corporate holds
c.specified fixed stream of income from the corporation
d.share of the profits that the company generates through operations
firms pursuing a transnational strategy:
a.have a low need for coordination
b.require very few integrating mechanisms
c.have a very high need for cultural controls
d.operate with a worldwide product division structure
the need for coordination is high in transnational firms. this is reflected in the use of an
array of formal and informal integrating mechanisms, including formal matrix
structures and informal management networks. in addition to output and bureaucratic
controls, firms pursuing a transnational strategy need to cultivate a strong culture.