a. The promise of customer loyalty
b. Material resources and/or intangible knowledge
c. Infrastructure
d. Revenue
e. Leadership skills
Which of the following is nota reason why the institutionalization of business ethics has
progressed in recent decades?
a. Institutionalization of ethics is now mandated for all organizations by governments
around the world
b. Stakeholders have recognized the need for improving business ethics
c. The government has stepped in when scandals and misconduct have damaged key
constituents of businesses
d. Gatekeepers have been questioned as to their contributions to major scandals
e. Highly ethical companies tend to be more profitable than those suffering from
misconduct issues
A values-based ethics approach to ethical corporate cultures relies on
a(n)__________that defines the firm as well as how customers and employees should
be treated