All of the following cases involved the doctrine of fair use except:
A) Brown Bag Software vs. Symantec Corp.
B) Perfect 10, Inc. v. Amazon.com, Inc. et al.
C) Field v. Google, Inc.
D) Kelly v. Arriba Soft.
Rustock is an example of which of the following?
A) worm
B) botnet
C) phishing
D) hacktivism
A ________ specifically details how you plan to find customers and to sell your
product.
A) sales analysis
B) business plan
C) competitive strategy
D) market strategy
How long does it take for 300,000 X-rays to be transmitted on a 100-gbps network?
A) 10 seconds
B) 1 minute
C) 10 minutes
D) 1 hour
Which of the following accounts for the second largest amount of paid online content
revenues in the United States in 2015?
A) online video games
B) Internet radio
C) online music
D) online TV and movies
Which of the following is not a source of illegal file-sharing?
A) Movie2K
B) BitTorrent
C) MovieWatch
D) UltraViolet
All of the following statements about Apple Pay are true except which of the following?
A) Apple Pay is available for both iPhone 5s and iPhone 6s.
B) Apple Pay is based on Touch ID biometric fingerprint scanning.
C) Apple Pay can be used for mobile payments at the point of sale at a physical store.
D) Apple Pay relies on NFC chip technology.
Creating multiple variations of information goods and selling these to different market
segments at different prices is called:
A) bundling.
B) customization.
C) dynamic pricing.
D) versioning.
________purchasinginvolves the purchase of goods based on immediate needs in larger
marketplaces that involve many suppliers.
A) Spot
B) Indirect
C) Vertical
D) Bulk
Which of the following is a characteristic of the Consolidation phase of e-commerce?
A) predominance of pure online strategies
B) emphasis on revenue growth versus profits
C) brand extension and strengthening becomes more important than creating new
brands
D) shift to a technology-driven approach
Which of the following are the two main components of a systems design?
A) logical design and physical design
B) behavioral design and technological design
C) business objectives and technology requirements
D) front-end systems and back-end systems
The leading merchants of digital games are Apple’s App Store and:
A) Xbox.
B) Twitch.tv.
C) Amazon Digital.
D) the Google Play store.
Which of the following statements about Foursquare is not true?
A) Foursquare combines a social network business model with location-based
technology.
B) Foursquare began operating without a revenue model.
C) Foursquare’s business model faces significant intellectual property concerns.
D) Foursquare has been able to command a high valuation from venture capital
investors despite unimpressive revenue and profits.
Which streaming gaming channel was purchased by Amazon in 2015?
A) Dailymotion
B) YouTube.com
C) Twitch.tv
D) Shield.nvidia.com
Which of the following is a set of rules for transferring data?
A) protocol
B) packet
C) router
D) IP address
Which ethical principle states that, when confronted with an ethical dilemma,
individuals should take the action that achieves the greater value for all of society?
A) the Golden Rule
B) Risk Aversion
C) the Collective Utilitarian principle
D) the Social Contract rule
Which of the following is a Web application that enables Internet users to communicate
with each other, although not in real time?
A) mobile messaging
B) online forum
C) SMS messaging
D) VoIP
Content convergence describes convergence in the design, production, and ________ of
content.
A) sales
B) distribution
C) marketing
D) consumption
Which element of the business model addresses what a firm provides that other firms
do not and cannot?
A) revenue model
B) competitive advantage
C) market strategy
D) value proposition
Django is based on which of the following?
A) PHP
B) Python
C) Perl
D) Ruby on Rails
Well over ________% of television viewers multitask while watching television.
A) 20%
B) 40%
C) 60%
D) 80%
________ and ________ are typically the most easily identifiable aspects of a
company’s business model.
A) Market strategy; market opportunity
B) Value proposition; revenue model
C) Value proposition; competitive environment
D) Revenue model; market strategy
Which of the following statements about EDI systems is true?
A) They typically serve vertical markets.
B) They are seller-side solutions.
C) They evolved from private trading exchanges.
D) They still play an important role in B2C commerce.
Purchasing an online ad on a CPA basis means that the advertiser:
A) pays for impressions in 1,000 unit lots.
B) pays a pre-negotiated fee for each click an ad receives.
C) pays only for those users who perform a specific action, such as registering,
purchasing, etc.
D) exchanges something of equal value for the ad space.
A(n)________ supply chain is one in which the labor conditions in low-wage,
underdeveloped producer countries are visible and morally acceptable to ultimate
consumers in more developed industrial societies.
A) sustainable
B) ethical
C) lean
D) accountable
Which of the following refers to those forms of social sharing that occur off the major
social networks, through alternative communication tools?
A) social density
B) dark social
C) amplification
D) engagement
Which of the following is not a characteristic of the use of social networks in B2B
e-commerce?
A) It is typically unstructured.
B) It helps develop a more personal relationship between participants in the supply
chain.
C) It enables participants to make decisions based on current conditions.
D) They are always private.
All of the following are prominent hacktivist groups except:
A) Anonymous.
B) LulzSec.
C) Impact Team.
D) Avid Life.
Which of the following is an example of an e-procurement Net marketplace?
A) TheSeam
B) Ariba
C) Grainger
D) SupplyOn
A wealthy individual who invests personal funds in a start-up in exchange for an equity
stock in the business is referred to as a(n) ________.
A) incubator
B) angel investor
C) venture capital investor
D) crowdfunder
Which of the following statements about fiber-optic cable is not true?
A) It transmits more data at faster speeds than coaxial or twisted pair cable.
B) It is thinner and lighter than coaxial or twisted pair cable.
C) As of 2014, a majority of U.S. homes have fiber connections.
D) Telecommunications firms have made substantial investments in cross-country fiber
optic systems in the last decade.