1) Which of the following measures would reflect the variable costs incurred by a
business segment?
A.Choice A
B.Choice B
C.Choice C
D.Choice D
E.Choice E
2) Sunrise Corporation has a return on investment of 15%. A Sunrise division, which
currently has a 13% ROI and $750,000 of residual income, is contemplating a massive
new investment that will (1) reduce divisional ROI and (2) produce $120,000 of
residual income. If Sunrise strives for goal congruence, the investment:
A.should not be acquired because it reduces divisional ROI
B.should not be acquired because it produces $120,000 of residual income
C.should not be acquired because the division’s ROI is less than the corporate ROI
before the investment is considered
D.should be acquired because it produces $120,000 of residual income for the division
E.should be acquired because after the acquisition, the division’s ROI and residual
income are both positive numbers
3) Heathrow employs cost-plus pricing formulas to derive selling prices for its various
products. If the formulas are all used correctly, which of the following cost bases will
result in the highest selling price?
A.Variable manufacturing cost
B.Absorption manufacturing cost
C.Total variable cost
D.Total cost
E.None of these because if the formulas are applied correctly, all should result in the
same selling price through the use of varying markups