1) Which of the following statements best describes the relationship between the
sales-forecasting process and the master-budgeting process?
A.The sales forecast is typically completed after completion of the master budget
B.The sales forecast is typically completed approximately halfway through the
master-budget process
C.The sales forecast is typically completed before the master budget and has no impact
on the master budget
D.The sales forecast is typically completed before the master budget and has little
impact on the master budget
E.The sales forecast is typically completed before the master budget and has significant
impact on the master budget
2) Radner and Associates develops hotels in resort locations. The company is exploring
the construction of a new facility that would have significant meeting and banquet
space for conventions and conferences, and sleeping rooms that average 850 square
feet. The accounting department estimates that land and building costs will amount to
$60 and $120 per square foot of floor area, respectively. Other expenditures during
construction for interest, real estate taxes, and general overhead are expected to total
35% of land and construction cost.
Once basic construction is completed, Radner anticipates per-room initial expenditures
for:
The accounting department suggests that 10% be added to the total of all preceding
costs to allow for estimation errors. Construction is anticipated to take two years.
Radner’s pricing policy is consistent with that of industry leaders, namely, to set a room
rate equal to .1% (.001) of cost. Upon completion, comparable facilities are expected to
charge $240 per day.
Required:
A. Compute the total cost of a sleeping room at the new facility.
B. Is the company’s room rate competitive? Briefly explain.
C. Radner desires to enter this market by adhering to the industry standard and charging
a competitive room rate. If needed, the firm will look for ways to cut expenditures.
Briefly explain the difference between cost-plus pricing and target costing.
D. Other than operating costs and room revenues, what else should Radner consider
before a final decision is made about the facility?