Mini-Case 17-1: Kansas Manufacturers and Assemblers
Rose Richardson always knew that if she could land a major order for her firm, she could prove
its quality to the industry. Kansas Manufacturing and Assemblers was a job shop manufacturing
and assembling operation specializing in fast turnaround projects for manufacturers with orders
in excess of production capacity. Each job Rose’s firm did was a special order.
In September, a major appliance manufacturer approached Rose and inquired about her ability
and willingness to manufacture and assemble a new appliance. This order could mean a very
substantial profit for the firm, as well as recognition throughout the industry. Rose was asked to
undertake a project that would require a 100 percent assignment of the firm’s personnel for seven
months. In addition, any slight modification in design or material would require overtime. If this
job went as most, changes could be expected. On this short notice, it would be impractical for
Rose to hire additional personnel because it takes weeks, even months, to learn the necessary
skills.
Rose faces an interesting dilemma: If she doesn’t take the job, it may be years before another one
of this magnitude comes along; but if she takes the job and then fails to deliver on time, or fails
to meet the quality specifications because of her overworked employees, her reputation will be
hurt for years. Rose sees this opportunity as a crossroads in the firm’s history, but knows that she
must gain the full and unquestioned support of the employees if the project is to be a success.
26) If you were Rose, how would you go about gaining the commitment of your employees to a
project that will last a full seven months and will likely require each person to work overtime and
weekends and to forgo vacations for the duration of the project?