Criteria for evaluating strategies should be measurable and easily verifiable.
For the strategic planning process to be effective, organizations must continually
strengthen the “good ethics is good business” policy.
The only certain thing about the future of any organization is change.
Identifying both good and bad events that could jeopardize strategies is the first step of
effective contingency planning.
A global strategy means considering individual countries distinctly, one at a time, when
designing, producing, and marketing products.
Strategy evaluation is becoming increasingly easier with the passage of time, given
technological advances.
To determine the price-earnings ratio, divide the market price of the firm’s annual
earnings per share by the common stock and multiply this number by the firm’s average
net income for the past 10 years.
A differentiation strategy can only be achieved with a large target market.
A major effort in R&D may be very risky if technology is changing rapidly and the
market is growing slowly.