If the demand for tennis shoes decreases and a firm’s supply curve is upward sloping,
then:
A) producer surplus decreases.
B) producer surplus does not change.
C) producer surplus increases.
D) producer surplus may either increase or decrease.
Additional Application
Do implicit costs affect decision-making in the real world? For the first time nationwide
the number of golf courses closing in a year will exceed the number that is opening.
This can be explained by a number of reasons. One is the cost of insuring golf courses,
which has increased in many areas. Also the number of rounds played has decreased 4%
in the last six years. But another explanation is the opportunity cost of owning a golf
course. As property prices have increased, the land that golf courses are on is worth a
great deal more as housing developments. The owners must continually decide whether
the return from operating a golf course is greater than, or at least equal to, the return the
owners could get if the land was developed for another use. Furthermore, one
explanation for the decline in rounds being played is attributed to the time it takes to
play golf. As the opportunity cost of a golfer’s time increases, the fewer hours he/she is
willing to spend on the golf course. Implicit costs are real and play a role in
decision-making of both supply and demand.
“Blues on the Green: Why Golf is in Decline,” The Economist, October 14, 2006, p. 70.
Which of the following would be an implicit cost of playing a round of golf?
A) the value of meeting new friends or improving business relationships
B) the value of another activity the golfer could be doing
C) the cost of property insurance; the value of fresh air and exercise for five hours