The owner of a firm signs a binding one-year lease on a factory for $10,000 rent a
month and pays the first month’s rent. The $10,000 rent is
a. a fixed cost but not a sunk cost.
b. a sunk cost but not a fixed cost.
c. both a fixed cost and a sunk cost.
d. neither a fixed cost nor a sunk cost.
e. none of the above
If the demand for a good is unit elastic and the price of the good increases, then
a. total revenue increases.
b. total revenue decreases.
c. total revenue is not affected.
d. the direction of the change in total revenue cannot be determined from the
information given.
Exhibit 5-2