pay and price.
a.True
b.False
11) Two college students, Mary and Maggie, are spending spring break in Florida. Mary
buys a cup of coffee each morning at the local Starbucks rather than from one of the
local coffee shops. Maggie claims that Mary is irrational because she never purchases
Starbucks coffee at home, and Starbucks coffee costs more than the coffee sold by local
shops. An economist would most likely explain Mary’s behavior by suggesting that
a.Mary’s behavior is rational, but Maggie’s behavior is clearly irrational.
b.Mary’s behavior is clearly irrational, but Maggie’s behavior is rational.
c.the Starbucks brand name suggests consistent quality.
d.the advertising by Starbucks in Florida is more persuasive than the advertising by
Starbucks in Mary and Maggie’s home town.
12) The total cost to the firm of producing zero units of output is
a.zero in both the short run and the long run.
b.its fixed cost in the short run and zero in the long run.
c.its fixed cost in both the short run and the long run.
d.its variable cost in both the short run and the long run.
13) Table 20-4
Source: U.S. Bureau of Census
Refer to Table 20-4. In 2011, the top fifth of families have
a.almost 13 times as much income as the bottom fifth of families.
b.28.2% more income than the bottom fifth of families.
c.50.3% more income than the bottom fifth of families.