Which of the following represents adwords?
A. email, instant messaging, podcasting, content management systems, and video and
web conferencing
B. content providers, infomediaries, online marketplaces, portals, service providers,
transaction brokers
C. keywords that advertisers choose to pay for and appear as sponsored links on the
Google results pages.
D. advertising fees, license fees, subscription fees, transaction fees, value-added
services fees
What is the primary difference between an entity and an attribute?
A. an attribute is a table, an entity is a column from the attribute table
B. an entity is specific, whereas an attribute is not data at all but brainstorming ideas
that take place before the entity is created
C. an attribute refers to applications, and an entity refers to executives