Unlock document.
This document is partially blurred.
Unlock all pages and 1 million more documents.
Get Access
The genre MMORPG refers to ________________.
a. Mutant Mothers on Reality ProGrams
b. Many Men Outing Republican Party Gamers
c. Massive Multiplayer Online Role-Playing Games
d. Multiple Missuses Of Repetitive Party Games
The Bravo wink is
a. an underground dance move.
b. an unintentional nonverbal response.
c. the network's inside nod to its hip audience.
d. all of the above.
According to David, the hip-hop community has neglected which key aspect of black
feminist theory?
a. discourses on fatherhood
b. discourses on motherhood
c. discourses on class
d. discourses on gender
According to Gill and Fairclough, the shift from objectification to subjectification is a
part of _________.
a. postracism
b. postfeminism
c. postmodernism
d. post-Fordism
The term __________ refers to the tendency to create more visually entrancing and
emotionally exciting events to attract and maintain audiences.
a. fandom
b. intertextuality
c. spectacularize
d. post-Fordism
Katz argues that conservative talk radio is not just entertainment, but also works as a
form of
a. cultural pedagogy.
b. hegemony.
c. representation of White masculinity.
d. all of the above.
Butsh argues that because gender status is inverted in working class sitcoms but not
middle-class sitcoms this is a statement about
a. gender
b. class
c. the political economy
d. none of the above
Dines argues that the genre of _______________ still relies on overly racist ideologies
of the pre-civil rights era.
a. sports
b. sports talk radio
c. pornography
d. hip-hop
Branding of athletes can be a threat to their cultural positioning.
a. True
b. False
The term ___________ refers to the ways that the transcultural flows of popular culture
inspire new forms of global consciousness and cultural competency.
a. pop cosmopolitan
b. media convergence
c. grassroots convergence
d. corporate convergence
Cultural studies scholars agree that hypersexualized images in popular culture are
problematic.
a. True
b. False
Because there is a split between _______ and _________ there is always the possibility
of multiplicity of readings.
a. network decision making and advertisers
b. audience decoding and social networking
c. hegemony and textual encoding
d. textual encoding and audience decoding
Depictions of same-sex relationship have always been present in the media, but early
images required a _____________ reading.
a. dominant
b. subtextual
c. hegemonic
d. Marxist
Off-air relationships between TV stars creates ____________.
a. intertextual space
b. confusion for the audience
c. accurate encoding
d. a decrease in ratings
The use of file sharing is an example of __________.
*a. digital convergence
b. the American Dream
c. intertextuality
d. post-Fordism
The term ____________ refers to changes in the ways producers and distributors of
media products must operate as they seek to capture both national mass audiences and
diverse local and niche markets in other parts of the world.
a. capitalism
b. post-Fordism
c. Marxism
d. media convergence
When fans "poach" they are ______________.
a. making eggs
b. stealing
c. borrowing from current media texts and rewriting them
d. being passive audience members
An example of a straight-gay alliance can be seen in which of the following?
a. straight male avoidance of LGBT issues
b. lesbian couple advocating for their right to legal marriage
c. straight woman marching at a LGBT rights march
d. a and b
Durham's article on South Asian American girls uses what method(s)?
a. content analysis
b. political economy and audience reception
c. political economy and textual analysis
d. audience reception
What is an example that Law & Order SVU is NOT a feminist show?
a. "Victims" the title
b. Sexual violence as subject
c. Demystifying black male rapist myth
d. the use of the term "Survivors"
Post-feminist rhetoric commodifies and co-opts the rhetoric of feminism.
a. True
b. False
Which is NOT described as promoting neoliberalism?
a. Judge Judy
b. Oprah Winfrey
c. The Cosby Show
d. all of the above
The strategy of "Commodity feminism" serves to ________.
a. strengthen the feminist message
b. depoliticize the feminist message
c. ignore the feminist message
d. expand the scope of feminism
Which are NOT cited as factors affecting network decision making?
a. attracting the right audience
b. producing programming suited to advertising
c. risk avoidance
d. getting the right actors to appear on the show
"Feminism" refers to one overarching belief system about women and men.
a. True
b. False
Understanding the role of media audiences in the production of meaning is
a. political Economy.
b. textual Analysis.
c. intertextual.
d. ethnographic.
What is NOT one of the suggestions for attracting women to technology?
a. Make games more affordable
b. Normalize cross-gender play by making it routine and pleasurable
c. Increase the number of female avatars in games
d. Portray strong females as sexually desirable
The primary way to understand hip-hop is through an analysis of
a. gender.
b. class.
c. race.
d. there is no primary way to understand popular culture.
Alternative modes of sexual expression is backgrounded in popular fandom just as it is
in dominant popular culture.
a. True
b. False
Interactive fan activity can be understood as
a. active.
b. giving away their labor.
c. pleasurable.
d. all the above.
