Causation and correlation
A) are not the same, and confusing the two in persuasive messages can lead to faulty
logic.
B) are essentially the same.
C) should not be addressed in persuasive business messages.
D) are so complex that only professional writers should attempt to address them.
E) make it difficult for audiences to assess the quality of a persuasive message.
Answer:
Compared to email, instant messaging
A) is slower and more complicated to use.
B) has not caught on in the business community.
C) is much faster, but more costly as well.
D) offers greater speed and is less susceptible to privacy problems.
E) has become much less popular for personal and business use.
Answer:
Because a social-media release emphasizes bullet-point content over narrative
paragraphs, bloggers, editors and others
A) rarely take such material seriously.
B) are hesitant to accept the accuracy of the content.
C) don’t feel obligated to acknowledge the source of the release.
D) can assemble their own stories, rather than having to rewrite the material.
E) can distribute the release “as found” to their respective audiences.
Answer:
VoIP is
A) a widely used format for sending documents electronically.
B) a technology for making telephone calls via the Internet.
C) a highly technical videoconferencing program.
D) a type of voice-to-text translation software.
E) an outdated telephony system.
Answer:
When adapting to other cultures, the “Golden Rule” is
A) a helpful principle to follow.
B) less effective than treating others the way they want to be treated.
C) helpful, but only in Asian countries.
D) helpful only when dealing with others in their “golden” years.
E) none of the above.
Answer:
“What are your plans for expanding your sales to the European market?” is an example
of
A) a closed-ended question.
B) an open-ended question.
C) a restatement question.
D) an inappropriate question.
E) a conclusion.
Answer:
Which of the following would be the best wording to use on a résumé?
A) “I was in charge of a staff of six employees.”
B) “I supervised six employees.”
C) “Was in charge of entire departmental staff.”
D) “Supervised staff of six employees.”
E) “In this job, I was in charge of six employees including an assistant manager.”
Answer:
As a rule, managers should use ________ to deliver bad news to employees.
A) confrontational language
B) the direct approach
C) the indirect approach
D) the power of suggestion
E) their subordinates
Answer:
Delivering your presentation by reading it word-for-word is usually a bad idea except
when
A) your presentation is very lengthy.
B) you’re covering policy statements or legal documents that must be presented
verbatim.
C) the presentation is humorous.
D) the audience is hostile.
E) you are nervous.
Answer:
When you’re creating a blog, include one or more ________ so that your audience can
receive headlines and blog-post summaries automatically.
A) information portals
B) newsfeed options
C) data-retrieval links
D) email addresses
E) uniform resource locators
Answer:
When you’re using an inverted pyramid style to write content for the web,
A) put the least important information at the top of the message.
B) put the most important information at the top of the message.
C) put the least important information in the middle of the message.
D) put the most important information at the bottom of the message.
E) put the most important information in the middle of the message.
Answer:
Using overnight delivery for a business message
A) is always a good idea, since it shows that the message is important.
B) is no longer needed, since electronic delivery options are always preferable.
C) hurts your image, since it suggests that you are a procrastinator.
D) is usually a waste of money unless the audience truly needs to receive it right away.
E) should always be your first choice among distribution methods if you work for a
large company.
Answer:
In general, traditional business messages rely
A) primarily on graphical elements (such as charts and diagrams) and less on text.
B) on an equal balance of graphical elements (such as charts and diagrams) and text.
C) primarily on text, with occasional support from graphical elements. (such as charts
and diagrams).
D) entirely on text, with no graphical elements to distract the audience.
E) entirely on graphical elements, with no text to slow the audience down.
Answer:
Boldface, italic, underlining, and color are all examples of
A) typefaces.
B) fonts.
C) justification.
D) type styles.
E) none of the above
Answer:
For most interviews, asking your own questions is
A) necessary only if you are interviewing for a management position.
B) risky and a bad idea unless you are certain the interview is going well.
C) just as important as answering the employer’s questions effectively.
D) usually viewed as a sign of arroganceafter all, the employer is in charge.
E) helpful only when you are interviewing for a job at a large organization.
Answer:
Which of the following is not an important consideration related to etiquette in the
workplace?
A) The clothing you wear to work
B) Your grooming habits
C) Your telephone skills
D) Your height and weight
E) Your behavior
Answer:
When writing persuasive messages, one way to avoid faulty logic is to
A) avoid hasty generalizations.
B) support your claim by restating it in different words.
C) attack the character or qualifications of your competitors.
D) stick with cause and effect assumptions.
E) simplify all complex issues to “either/or” scenarios.
Answer:
Posting a job opening on a major job board such as Monster is often
A) a company’s first step in seeking promising candidates.
B) helpful for high-tech companies, but not for others.
C) the most successful way for companies to discourage unqualified candidates from
applying.
D) an effective way for companies to limit the number of applications they receive.
E) a company’s last resort, after it has exhausted other possibilities for finding desirable
candidates.
Answer:
In closing a request for a recommendation, you should include
A) an expression of appreciation.
B) an indication that you’ve enclosed a stamped, preaddressed envelope.
C) the full name and address of the person to whom the letter should be sent.
D) none of the above.
E) all of the above.
Answer:
The 2 + 2 = 4 approach
A) generally works only with lengthy, non-routine reports.
B) is the first strategy to try when writing reports that include recommendations.
C) is far more complicated than any other organizational strategy.
D) is the only approach that is appropriate for any business report.
E) is also known as the 1, 2, 3 approach.
Answer:
“It’s not all fun and games” is one example of
A) jargon.
B) buzzwords.
C) a cliché.
D) passive voice.
E) a complex sentence.
Answer:
When delivering negative news,
A) look for positive points that will foster a good relationship with your audience.
B) don’t waste time trying to emphasize the positiveyour audience will see right through
it.
C) always be positive and upbeat, even if what you say or write sounds insincere at
first.
D) being blunt is always best.
E) there is no way around being negative in your wording and tone.
Answer:
Which of the following technologies are now used in business?
A) Microblogs
B) Video games
C) Facebook
D) Smartphones
E) All of the above
Answer:
Associating youth with strength and age with declining powers is
A) a universal trait that characterizes all cultures.
B) common in European cultures, but not in the U.S.
C) common in the U.S., but not in many Asian societies.
D) an outdated practice.
E) a politically correct approach.
Answer:
In persuasive messages, limiting your scope
A) is less important than in other types of messages.
B) reduces the likelihood that your audience will be convinced.
C) is critical if your audience is to understand and accept your position.
D) is unnecessary, since audiences expect these messages to be long.
E) can reduce the effectiveness of your argument.
Answer:
The first step in the basic listening process is ________ the message.
A) receiving
B) interpreting
C) evaluating
D) encoding
E) decoding
Answer:
To illustrate how your department’s budget will be distributed by percentage and type of
expense, you should use
A) an organizational chart.
B) a Gantt chart.
C) a pie chart.
D) a line chart.
E) an inverted pyramid.
Answer:
When meeting your audience’s informational needs, you should emphasize ideas
A) of greatest interest to the audience.
B) that are uncontroversial.
C) that will have the least impact on the audience.
D) that don’t need supporting evidence.
E) that show how ignorant the audience is about your topic.
Answer:
Learning about an unfamiliar culture
A) can be accomplished only by living among its people.
B) is generally a waste of timeno one in business expects you to do so.
C) is a worthy undertakingeven if you learn only a small amount.
D) requires at least one year of study before it is meaningful.
E) is a bad idea, since it usually leads to overconfidence and embarrassing mistakes.
Answer:
Generally speaking, limitations of the formal communication network
A) discourage employees from taking advantage of social media.
B) have not affected the popularity of social media in the business environment.
C) have helped to spur the growth of social media in the business environment.
D) tend to decrease employees’ dependence on the Internet.
E) do none of the above.
Answer: