To make communication efforts as effective as possible, communication should be
A) practical, timely, and personal.
B) concise, clear, and electronic.
C) electronic, ethical and practical.
D) positive, personal, and quick.
E) practical, factual, and clear.
If you’re asked to submit to alcohol testing and drug screening during the hiring
process, remember that
A) only government agencies can require those tests.
B) a majority of companies require all applicants to submit to such tests.
C) what you do in your free time will not affect how you’ll perform on the job.
D) the Supreme Court has determined that those tests violate workplace privacy laws.
What is one way of achieving cultural pluralism?
A) Don’t acknowledge distinctions
B) Judge all relationships by the same standards
C) Disregard personal beliefs
D) Stereotype
E) Avoid assumptions
Successful business bloggers pay close attention to
A) delivering new information quickly.
B) choosing topics of peak interest to audiences.
C) communicating in a personal style, with an authentic voice.
D) all of the above.
Which of the following is the focus of a unified paragraph?
A) A logical presentation of ideas
B) Documentation
C) Visual elements
D) A single topic
E) Transitional words and phrases
How can a presenter get the audiences actively involved in the presentation while
getting information about their needs?
A) Unite the audience around a common goal
B) Ask questions
C) Share a startling statistic
D) Use humor
E) Explain credentials
Because causation can be difficult to prove, what do researchers use to understand the
relationships between subsets of data?
A) Trends
B) Mean averages
C) Correlations
D) Medians
E) Cross-tabulation
What is the process of assigning a wide range of general attributes to members of a
particular culture?
A) Xenophobia
B) Stereotyping
C) Pluralism
D) High-context
E) Ethnocentrism
Which of the following is an important point to verify when you are evaluating the
content of a draft?
A) That the primary readers are clearly identified
B) That all information is accurate, relevant, and complete
C) That no points are repeated
D) That headings and subheadings are incorporated
E) That all information is given the same space and attention
What is the name of the file that will automatically add standard information such as
your name and contact information to every email message?
A) Emoticon
B) Email signature
C) Virus
D) Universal signature
E) Low-value indicator
In addition to strong communication skills, what is needed to be a credible
communicator?
A) Good news
B) Persuasive techniques
C) Support from others
D) High levels of performance
E) Credentials
Which of the following is one of the goals of critical listening?
A) To understand the information
B) To retain the information of the speaker’s message
C) To identify organizations for innovation
D) To understand the speaker’s feelings and needs.
E) To evaluate the strength of the evidence
Which of the following is one of the ways businesses utilize the social communication
model?
A) By transmitting fixed messages about a brand
B) By limiting access to stakeholders
C) By incorporating a “we talk, you listen” model
D) By monitoring online discussions about the company
E) By allowing information to flow from the top of the organization
In a positive message, present the main idea
A) in the first sentence of the middle paragraph.
B) at the end of the middle paragraph.
C) right at the beginning of the letter.
D) in the last sentence of the letter.
E) just before the courteous close.
Which of the following would be the most effective preview in a formal report?
A) Our sales in the eastern region have plummeted, but we think we know the cause,
and it is definitely not our fault.
B) So far, we have discussed three essential elements: price, service, and performance.
C) The next section will present the advantages of using social media to connect with
your customers.
D) Okay, now for the important part.
Which of the following is the process of exchanging messages between people who
have different cultural backgrounds?
A) Ethnocentrism
B) Intercultural communication
C) Xenophobia
D) Cultural competency
E) Diversity
As a rule, social media releases do NOT include
A) social networking links.
B) long narrative paragraphs.
C) Twitter-ready statements.
D) share-ready content.
E) content that can be reused in blog posts
Which of the following identifies the content and purpose of the visual?
A) Caption
B) Index
C) Title
D) Figure
E) Legend
What’s the problem with phrases such as, “attached please find” and “we are in receipt
of”?
A) They are rude.
B) They are too intimate.
C) They are stale and pompous.
D) They involve preaching and bragging.
Whereas ________ focus on what the product does, ________ focus on what the user
experiences or gains.
A) wants; needs
B) selling points; benefits
C) benefits; selling points
D) actionable features; desirable benefits
E) wants, selling points
Which of the following is the most significant factor to consider when planning a
proposal?
A) If the government will have access to the proposal
B) Whether the proposal is internal or external
C) Whether the recipient asked you to submit the proposal
D) What type of good or service the proposal identifies
E) Who the deciding manager will be
What are the associations and feelings evoked by a word?
A) The denotative meaning
B) The abstract meaning
C) The connotative meaning
D) The concrete meaning
E) The precise meaning
________ control the way one slide replaces another on-screen during a presentation.
A) Slide templates
B) Slide transitions
C) Slide hyperlinks
D) Slide builds
E) Slide animation
________ is crucial during the warm-up stage of an employment interview.
A) Positive body language
B) Sensory awareness
C) An awesome smartphone
D) A digital rsum
Which of the following is a disadvantage of having cultural competency in your own
culture?
A) You have stronger communication skills
B) You have a better understanding of how your society works
C) It is more difficult to learn about new cultures
D) You tend not to think about the communication rules you follow
E) It is more difficult to determine appropriate gestures and facial expressions
Hyperlinks are useful in slide presentations for
A) providing additional details without having to incorporate each detail into a slide.
B) customizing one electronic presentation for several audiences.
C) accessing additional information during question-and-answer periods.
D) doing all of the above.
When closing a negative message on a respectful note, what types of statements should
be avoided?
A) Those that create false hopes
B) Those that use positive language
C) Those that include alternative solutions
D) Those that offer an apology when you have done nothing wrong
E) Those that indicate how the organization plans to avoid the error in the future
An effective visual includes a ________, which offers additional discussion of the
visual’s content.
A) title
B) legend
C) caption
D) figural
E) tag cloud
When writing an unsolicited proposal, which of the following should be established
first if you are unknown to the audience?
A) Other customers who have worked with you in the past
B) Your credibility and ability to solve the problem
C) The level of receptiveness from the audience
D) An understanding of the problem
E) Strong recommendations to solve the issue
Which of the following will tell the audience their comments are welcome as long as
they are not disruptive?
A) Automatically tweet key points from your presentation while you speak
B) Review comments after your presentation
C) Establish expectations with the audience
D) Monitor and ask for more meaningful feedback when inappropriate comments are
sent
E) Integrate social media into the presentation process
Describe the three-step strategy for requesting information and action.
List in order each part of the five-step research process that will help you gather and use
information efficiently.
Discuss the effective use of a buffer when using the indirect format for writing a
negative message.
Briefly describe at least three factors to consider when choosing media for business
messages.
How can the journalistic approach help you include all required information in your
business messages?
Define bias-free language.
Identify guidelines for adapting your approach to successful communication in other
cultures.
How should you adapt the three-step process to wiki writing?
Define and discuss performance reviews.
Explain why goodwill messages are important, and then describe at least two
characteristics of effective goodwill messages.
Describe six strategies for producing surveys that are both valid and reliable.
Describe some considerations to keep in mind in timing the distribution of your
handouts.
What is “quality of hire,” and how do companies use it?
Discuss how to define your purpose when using the three-step writing process for
informational and analytical reports and proposals.
How do microblogs differ from blogs?
Discuss how differentiating between various digital media tools can get complicated as
systems and people use those tools in new and creative ways.