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1.
Examples are a type of _____ material that aids audience understanding by making
ideas, items, or events more concrete.
2.
_______, which aid audience understanding, can be brief or extended and either factual
or hypothetical.
3.
_______ examples are effective for making a point about something that could happen
in the future.
4.
_______, or stories, tell tales that are either real or imaginary.
5.
A(n) _______ is a brief story about an interesting or humorous incident.
6.
Firsthand findings, eyewitness accounts, and opinions are types of _______.
7.
_______ testimony includes findings, eyewitness accounts, or opinions by professionals
who are qualified on a particular subject.
8.
_______ testimony is testimony by nonexperts.
9.
Audiences respond most favorably to a _________ of supporting materials; alternating
among different types of support material will make the presentation more interesting
and credible.
10.
Actual events, dates, times, people involved, and places are all known as _______.
11.
_______ are quantified evidence that summarizes, compares, and predicts.
12.
A _______ is the number of times something occurs.
13.
A _______ is the quantified portion of a whole, and can be used to compare categories.
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14.
The _______ is the sum of scores divided by the number of scores.
15.
_______ is the practice of selectively presenting data that supports your point.
16.
Ethical speakers avoid confusing statistics with “________ ________.”
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Answer Key