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10. Evaluate the usefulness of the following entry on a note card for a speech about what goes
into a successful resolution for self-improvement.
Newsweek (24 Dec. 2012) ke
Newsweek also quotes self-help author,
i
A) The card contains much useful information, and it is a good blend of statistics and testimony.
B) The card contains information for two separate ideas, which defeats the purpose of using
cards.
C) The card contains good statistical information, but the testimony deals with conjecture rather
than proof.
D) The information is provocative but ironically provides little hope to the listener, even though
it is a self-help topic.
11. To draft your speech most productively and efficiently, you should draft it as you research.
To do so, you should __________.
A) think about the meaning of the information you encounter, recording the idea it suggests
while mindful of how it contributes to the goals of your speech
B) record as much information as possible, accumulating a large collection of note cards that
you can later sort through, make sense of, and categorize
C) confine your attention to sources that contain the most information that seems helpful to your
speech, then if time allows take notes from the other sources
D) confine your attention to evaluating the ethos of each source y
12. In light of what we know from cognitive psychology, which of the following would
constitute the best advice for a speechwriter?