62.
What four elements are typically contained on the title page of a formal report?
63.
Luciana is assembling a formal report that she wrote for her company’s executive board.
The report covers a lot of complex financial information, so she included several tables to
make it easier for the executives to locate specific numbers and see how they relate to
one another. Which of the following would Luciana include to help the executives find
specific tables?
64.
Marcel’s boss has asked him to put together a formal report on how their company can
adopt more energy efficient practices in a cost-effective manner. Marcel conducts
extensive research and uses information from many sources while writing the report. What
should Marcel include to acknowledge his sources?
65.
Which of the following statements about brochures is true?
3-57
66.
When designing a brochure, you should
Short Answer Questions
67.
Identify the four basic design principles and provide an example of each.
68.
Differentiate between external and internal spacing, and explain how they help readers.
69.
Explain the difference between serif and sans serif fonts, and explain how you would use
them in a document.
70.
Explain why it is important to choose colors carefully when composing business
documents.
71.
Think of a topic you might create a webpage for, then list 15 keywords you would use as
part of your search engine optimization. How could you include these keywords in your
webpage to help increase your search ranking?
72.
Create a sample second-page heading for a letter report, being sure to include the
necessary parts.
73.
Create a sample memo heading. Be sure to include all required elements and correct
formatting.
74.
List the principles you should follow when including headings in a formal report.
75.
When writing a brochure, you should add some persuasive elements. Give at least three
examples of persuasive content.