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Page 1
1.
Whether lengthy and formally organized or brief and loosely structured, ________ are
used to help organizations make decisions on products, procedures, and policies.
2.
The general purpose of a sales presentation is to ________.
3.
An excellent means of appealing to buyer psychology can be achieved through the use
of the ________ ________.
4.
A ________ ________ informs managers and other employees of new developments
that affect them and their work.
5.
The difference between a staff report and a ________ ________ is the audience.
6.
The end of a formal staff report should include ________.
7.
The motivated sequence, problem-solution, problem-cause-solution, and ________
advantage patterns are appropriate options for sales presentations.
Page 2
Answer Key
