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Page 1
1.
Describe the purpose, audience, and organization of a sales proposal.
2.
In what ways can the motivated sequence be adapted to the selling situation?
3.
Describe the difference between a staff report and a progress report.
4.
How should a formal staff report be organized?
5.
In which situations are the comparative advantage pattern and the problem-solution
pattern effective in sales presentations?
Page 2
Answer Key
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