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Indicate the answer choice that best completes the statement or answers the question.
1. Direct accounts, straight from the original source, are
a. attitudes, beliefs, and values.
b. primary resources.
c. secondary resources.
d. audience analysis
2. Special-occasion speeches often have as their primary purpose to change their listeners’ attitudes or beliefs.
a. True
b. False
3. A successful research strategy includes all of these EXCEPT
a. identifying your information needs.
b. determining your audience type.
c. drawing on your own personal knowledge.
d. talking with librarians.
4. Audience characteristics including their age, sex, and cultural background are called
a. demographics.
b. audience type.
c. attitudes, beliefs, and values.
d. audience analysis.
5. In what step of the speech preparation process do you practice your presentation?
a. Think
b. Rehearse
c. Compose
d. Investigate
6. The specific content you will present is your
a. specific purpose.
b. speech topic.
c. general purpose.
d. concept map.
7. A source has consensual validation when
a. it is found on the web.
b. other sources use information similar to yours.
c. you rely on .com sites.
d. others have not used your sources.
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8. Brenda has chosen a topic for a persuasive speech but needs help researching her topic. What strategy might
you suggest she use?
a. Use only primary sources.
b. Use only secondary sources.
c. Rely on Wikipedia.
d. Conduct an information interview.
9. Which step in the speech preparation process involves planning your visual aids?
a. Think
b. Compose
c. Investigate
d. Rehearse
10. Chanel has agreed to deliver a eulogy at her aunt’s funeral. What is her general purpose?
a. To inform her audience
b. To persuade her audience
c. To commemorate a special occasion
d. To motivate her audience to act.
11. A specific purpose statement is one that tells the audience the reason you are giving
a presentation.
a. True
b. False
12. The use of social bookmarking is a way to document one’s online resources.
a. True
b. False
13. In what step of the speech planning process do you plan your outline, including both an introduction and
conclusion?
a. Think
b. Investigate
c. Compose
d. Rehearse
14. In differentiating between a captive and a voluntary audience, it is helpful to remember that a captive
audience
a. may be less receptive.
b. is often intrinsically motivated to listen.
c. usually has interests or needs related to the topic.
d. is only attending to fulfill a personal need.
15. Internet resources, while readily accessible and quick to find, pose challenges including
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a. information overload.
b. lack of accuracy.
c. biased information.
d. All of the options are correct.
16. In which step of speech preparation do you research references for preparing a speech?
a. Think
b. Compose
c. Rehearse
d. Investigate
17. The beliefs that guide our behaviors are our
a. attitudes.
b. demographics.
c. culture.
d. values.
18. The reason for giving a presentation is referred to as the
a. specific purpose.
b. general purpose.
c. speech topic.
d. concept map.
19. In researching one’s topic, a speaker is best advised to avoid secondary resources.
a. True
b. False
20. Which step in preparing your speech focuses on adapting your message to the audience?
a. Think
b. Investigate
c. Compose
d. Rehearse
21. While researching the benefits of aerobic exercise, you find a web-based source that summarizes empirical
studies of aerobic exercise. This is a
a. source with high consensual validation.
b. source with low consensual validation.
c. secondary resource.
d. primary resource.
22. If you agree to provide the toast at your best friend’s wedding reception, you will be presenting a special-
occasion speech.
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b. False
23. A source that has high consensual validation is preferable to one that has low consensual validation.
a. True
b. False
24. Concept maps are similar to brainstorming in that they both allow a speaker to generate
many ideas.
a. True
b. False
25. Anna is trying to find a topic for her informative presentation. Which strategy might she use to help find an
appropriate topic?
a. Engage in brainstorming
b. Create a concept map
c. Consider her own interests and experiences
d. All of the options are correct.
26. When listeners attend out of self-interest or to fulfill a need, they are a(n)
a. captive audience.
b. voluntary audience.
c. ethical audience.
d. individualistic audience.
27. What free web-based services let you save, organize, and keep brief notes about your online resources?
a. Primary resources
b. Concept maps
c. Secondary resources
d. Social bookmarking
28. What is the term for a person’s evaluation of an issue, situation, or person?
a. Attitude
b. Belief
c. Values
d. Demographics
29. If you adapt your speech to the gender and educational level of your audience, you are considering
a. demographics.
b. attitudes.
c. beliefs.
d. audience type.
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30. “To entertain” is an example of an effective specific purpose statement.
a. True
b. False
31. A presentation that educates an audience about a topic is a(n)
a. demonstration speech.
b. special-occasion speech.
c. informative speech.
d. persuasive speech.
32. What is the term for a conviction about what is or is not true?
a. Attitude
b. Values
c. Belief
d. Demographics
33. Effective speakers use the cooperative principle only when delivering a persuasive presentation.
a. True
b. False
34. When engaging in audience analysis, speakers need to understand the beliefs that govern or guide the
audience’s behaviors. What factor is being addressed in this analysis?
a. Attitude
b. Values
c. Belief
d. Knowledge
35. In which of the five steps of speech preparation do you consider your audience and speech topic?
a. Think
b. Investigate
c. Compose
d. Rehearse
36. Which of these is NOT an integral part of planning your research strategy?
a. Drawing on personal knowledge
b. Talking with a friend
c. Talking with a librarian
d. Documenting your research findings
37. In performing your audience analysis, you determine that your listeners are primarily from a collectivistic
culture. What factor of audience analysis are you addressing?
a. Attitude
b. Belief
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c. Values
d. Demographics
38. Brainstorming allows an unlimited amount of time for a speaker to generate topical ideas
for a presentation.
a. True
b. False
39. Hector, a vegetarian, plans to develop a persuasive presentation on the benefits of a vegetarian diet. This is
an example of a
a. specific purpose statement.
b. concept map.
c. general purpose statement.
d. speech topic.
40. All research should be evaluated in terms of relevancy, currency, authority, objectivity, and consensual
validation.
a. True
b. False
41. Don is researching the seasonal flu vaccine for an informative speech and begins his search online with the
Centers for Disease Control. At what step is Don in the speech preparation process?
a. Think
b. Investigate
c. Compose
d. Research
42. In evaluating one’s sources, it is important to consider all of these factors EXCEPT
a. relevancy.
b. currency.
c. objectivity.
d. information load.
43. While researching your topic online can be helpful, speakers increase the risk of experiencing information
overload.
a. True
b. False
44. Which strategy is helpful to keep in mind to avoid plagiarism?
a. Orally cite your sources.
b. Only document your sources using MLA.
c. Rely on social bookmarking.
d. Rely only on your personal experience.
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45. If you choose to deliver a presentation on the latest seasonal flu vaccine and the viruses
it provides protection against, what question would be most relevant as you conduct
your research?
a. What background information will my audience need?
b. What specific information is appropriate for my audience?
c. How current does my information need to be?
d. How can I draw on my own personal knowledge?
46. Julian has found an article online that fits perfectly in his speech, but he is not sure the website where he
found it is credible. How can he decide whether to use this article as one of his speech sources?
a. He should not hesitate to use it as a source as long as the article supports his thesis.
b. He should not use the article as a source if it comes from a commercial site (a .com).
c. He should see if the article has a date so he can make sure it was published within the last year.
d. He should click on the “About” link, which should tell him more about the organization or people who
publish the site.
47. The process of identifying important characteristics about your listeners and using this information to
prepare your speech is called
a. investigating.
b. brainstorming.
c. audience analysis.
d. demographics.
48. Audience analysis can help a speaker do all of these things EXCEPT
a. adapt their topic to audience need and interest.
b. relate support materials to the audience’s lives.
c. shape their verbal and nonverbal delivery.
d. find a captive audience.
49. In preparing her speech, Jane wants to determine the educational level of her audience. How might she best
obtain such information?
a. Conduct an information interview
b. Determine the audience’s values
c. Perform demographic analysis
d. Determine the audience type
50. Googling a topic is the best way to conduct online research.
a. True
b. False
51. “To persuade my audience to buy a zero-emissions, totally electric vehicle” is an example of a
a. general purpose statement.
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b. specific purpose statement.
c. concept map.
d. speech topic.
52. A presentation that changes an audience’s attitudes or beliefs is a(n)
a. persuasive speech.
b. informative speech.
c. commemorative speech.
d. special-occasion speech.
53. Presentations that entertain, celebrate, commemorate, or inspire are
a. motivational speeches.
b. persuasive speeches.
c. special-occasion speeches.
d. informative speeches.
54. Which of these is an effective specific purpose statement?
a. To inform my audience on three reasons to buy a laptop and the four best statistical programs available
for laptop computers
b. To pay tribute
c. To persuade the audience that the Internet internet can have three positive effects on society
d. Children and the Internetinternet
55. When Paulina reflectively considers the connection of her speech to an audience, she is engaging in
audience analysis.
a. True
b. False
56. Misrepresenting others’ work as your own is called
a. plagiarism.
b. brainstorming.
c. concept mapping.
d. social bookmarking.
57. By properly documenting one’s research, whether virtual or not, a speaker is in a better position to avoid
plagiarism.
a. True
b. False
58. When other sources agree with or use the same information you’re considering using, your information
possesses
a. objectivity.
b. consensual validation.
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c. authority.
d. currency.
59. A drawing showing connections among related ideas is called a
a. brainstorm.
b. concept map.
c. composition.
d. demographic.
60. You have chosen to deliver a persuasive speech promoting same-sex marriage. To better understand your
audience, what factor of audience analysis would be most relevant?
a. Demographics
b. Audience knowledge
c. Audience type
d. Attitudes, values, and beliefs
61. Trevor, a long-distance runner, delivers a presentation on the benefits of running and aerobic exercise. His
topic exemplifies the importance of selecting a topic based on
a. one’s experience and interests.
b. concept maps.
c. information interviewing.
d. primary resources.
62. When your listeners are required to attend your presentation, they are a
a. captive audience.
b. voluntary audience.
c. self-interested audience.
d. motivated audience.
63. A value is an evaluation one holds toward an issue, situation, or person.
a. True
b. False
64. Which is a creative problem-solving strategy that generates topical ideas?
a. Concept mapping
b. Composing
c. Brainstorming
d. Investigating
65. Which of these is a complete sentence summarizing the goal of your speech?
a. General purpose statement
b. Concept map
c. Specific purpose statement
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d. Social bookmark
66. Works that analyze and interpret primary resources are
a. consensually validated.
b. primary resources.
c. concept maps.
d. secondary resources.
67. Attitudes are strongly held beliefs that influence our thoughts or behaviors.
a. True
b. False
68. Effective specific purpose statements indicate
a. the credibility of the speaker.
b. the organizational pattern used.
c. the intention to inform or persuade.
d. how long the speech will last.
69. A belief is a conviction about what is true or untrue.
a. True
b. False
70. What is the process of preparing and delivering a message to an audience?
a. Informing
b. Persuading
c. Public speaking
d. Paying tribute
71. General purpose statements are not needed for informative presentations.
a. True
b. False
72. A meeting in which you ask questions to gain knowledge or understanding about a particular topic is a(n)
a. audience analysis.
b. information interview.
c. demographic analysis.
d. brainstorming session.
73. Students in your class are considered to be a voluntary audience as they chose to enroll
in the course.
a. True
b. False
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74. Social bookmarking can be used to aid the speaker in
a. determining his or her audience type.
b. determining his or her audience’s knowledge level.
c. organizing his or her research.
d. identifying his or her information needs.
75. In what step of the speech planning process do you make adaptations based on feedback?
a. Compose
b. Investigate
c. Rehearse
d. Revise
76. Identify the four parts of a successful research strategy.
77. Describe three factors that help a speaker better understand his or her audience.
78. How can a concept map be used to help generate topical ideas?
79. Explain the difference between a primary and a secondary resource.
80. Identify and explain the steps of speech preparation.
81. Identify, explain, and give an example of the three purposes for delivering a presentation.
82. What are the three primary general purposes for making a presentation?
83. Explain the primary difference between a captive and a voluntary audience.
84. Identify the five steps of speech preparation.
85. What is the value of using social bookmarking?
86. Identify five factors that can be used to evaluate your resources.
87. Describe the elements of a successful research strategy.
88. Explain five ways speakers can evaluate their resources.
89. Briefly explain how brainstorming can be used to come up with topic ideas.
90. What are the important elements of a specific purpose statement?
91. Identify the three purposes of understanding and analyzing one’s audience.
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Answer Key
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