Instructor Resource
Duck, Communication in Everyday Life: The Basic Course Edition With Public
Speaking, 3e
SAGE Publishing, 2021
13. Inventio is Latin for “finding.”
14. Duck and McMahan encourage the use of superlatives because they are verifiable.
15. Duck and McMahan suggest that great presenters, such as TED-talk speakers,
work the hardest on the preparation of a talk.
16. Duck and McMahan suggest that a speaker should choose a topic that is unfamiliar
to her.
17. Generally, the longer you hold an attitude and the more support you discover in its
favor, the less likely you will be to change it.
18. Attitudes usually do not change much but instead tend to remain constant.
19. Knowing the beliefs of an audience can assist in determining whether certain
statements or views will be accepted without the need for support or whether the
audience will need to be convinced by compelling evidence.
20. The use of quality evidence will decrease audience members’ perceptions of your
credibility.
21. With regard to selecting a topic, the best place to begin is by considering your
knowledge, your experiences, and what you find important.
22. Audiences’ preexisting attitudes will influence their view of you as a speaker, the
topic, the occasion, and even the evidence provided to develop and support an
argument.
Instructor Resource
Duck, Communication in Everyday Life: The Basic Course Edition With Public
Speaking, 3e
Short Answer
1. Why do Duck and McMahan prefer the term evoke over the term entertain for a type
of presentation?
2. Explain mean, median, and mode.
3. What is an individual inventory? Why would you compile an individual inventory? List
at least two categories that could be used to conduct an individual inventory.
4. What is meant by a hypothetical illustration?
5. Briefly explain the goal of a thesis statement.
6. List some suggestions to follow when conducting research and gathering material.
7. ______ testimony comes from oneself and is enhanced by one’s connection with the
audience.
8. ______ testimony comes from someone with special training, instruction, or
knowledge in a particular topic.
9. ______ testimony comes from someone without professional or qualified expertise in
a particular area but who has extensive personal experience
10. ______ are fabricated illustrations using typical characteristics to describe particular
situations, objects, or people, as well as illustrations describing what could happen in
the future.
11. The term ______ describes presentations designed to “entertain, inspire, celebrate,
commemorate, or bond or to help listeners to relive a significant event” from the
audience.
12. Another way to derive such a topic is by compiling an ______, or a listing of your
preferences, likes, dislikes, and experiences.
13. When ______ brainstorming, you generate a list of ideas with no topic boundary.
14. When ______ brainstorming, you generate a list of ideas encompassing a specific
topic.
Instructor Resource
Duck, Communication in Everyday Life: The Basic Course Edition With Public
Speaking, 3e
Essay
1. Why is it important to determine an audience’s knowledge of an issue when preparing
for a presentation?
2. Explain what Duck and McMahan mean when they suggest “considering yourself”
when selecting a presentation topic.
3. Explain at least two ways that a presenter can increase the effectiveness of statistics.
4. Define brainstorming and explain how it works.
5. What are attitudes, beliefs, and values, and how do they affect a presentation?
6. Choose one type of testimony and a subject area, and justify why you are qualified to
give testimony in that area.
7. Explain at least two criteria that a presenter should consider when selecting quality
sources.
8. Explain at least two factors that a presenter should consider when conducting
research and gathering material?
9. Explain a captive audience.
10. Explain a voluntary audience.
11. What are demographics? Provide some examples. Also, how can knowing
demographics be helpful in speechmaking?
12. What are values? Provide some examples.
13. Explain the differences between the two types of brainstorming.
14. Explain the statistical base.
15. What does population refer to? Provide an example.
16. Explain two important functions that examples can serve in your presentation.
17. Explain the difference between comparing and contrasting.