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According to your text, video presentations emphasize the importance of all of the
following except
a. keep your message as clear and focused as possible.
b. be subtle with nonverbal expressions.
c. avoid clothing with bright colors and complicated fabric patterns.
d. your text emphasizes all of the above.
The age and gender of an audience is what type of information?
a. attitudinal
b. demographic
c. critical
d. scholarly
You should consider all of the following advice for preparing and presenting a briefing
except
a. be brief and well-organized.
b. use narratives to establish rapport.
c. adapt language use to the expertise of your audience.
d. be prepared to answer tough questions.
_____ refers to the tendency to presume that our culture is "right" and the standard
against which other cultures should be judged.
a. Ethnocentrism
b. Nationalism
c. Egocentrism
d. Culturalism
Johnny has negative feelings toward members of minority groups. While he is careful to
avoid the explicit use of ugly labels, he does vent his beliefs through comments such as,
"In my neighborhood, we respect law and order." Johnny's words may be characterized
as
a. ethnocentrism.
b. supremacism.
c. symbolic racism.
d. marking.
What should you not do when taking notes during class?
a. try to write down everything you hear
b. be alert for signal words
c. come to class prepared with a notebook and pen or pencil
d. summarize what you hear
When the expected order of words in a sentence or phrase is reversed to make the
statement more memorable, what is the speaker using?
a. antithesis
b. inversion
c. parallel construction
d. alliteration
What do we call phrases such as "Obamacare" that create a new meaning by combining
existing terms?
a. slang
b. neologism
c. doublespeak
d. alliteration
Why is outlining an important part of structuring speeches?
a. It provides a tentative plan for your developing speeches.
b. It helps you untangle thoughts and information into coherent messages.
c. It helps you see the structure of speeches as developed.
d. All of the above.
Which of the following would be best for a speech on the four benefits of using
presentation aids in a speech?
a. an acronym combining the first letters of each benefit
b. a bar graph measuring their relative significance
c. a textual graph with a bulleted list of the four benefits
d. a model with abstract representations of each relative benefit
_____ are the psychological needs, desires, and impulses that move audiences to action.
a. Motivation
b. Demographics
c. Expectation
d. Ethos
What term is used to describe the connection created between the speaker and the
listener as a result of an effective speaking style?
a. attitude
b. immediacy
c. adjustment
d. intimacy
Images of "family," "light and darkness," and 'stormy seas" are all examples of _____.
a. cultural ideographs
b. strategic rhetoric
c. enduring metaphors
d. literal analogies
What is the general purpose of a speech to inform?
a. create goodwill
b. share knowledge
c. manage impressions
d. give advice
_____ circumvents the ethical burden or persuasive justification by over-relying on
baseless appeals.
a. Post hoc persuasion
b. Manipulative persuasion
c. Argumentative persuasion
d. Sensationalist persuasion
Which form of testimony is most effective for establishing complicated assertions?
a. expert
b. lay
c. prestige
d. academic
Pablo needs a visual aid for comparing the income rates of men and women in his
hometown over the past decade. Which of the following would likely prove his best
choice?
a. pictures of "real life" working men and women
b. a comparative line graph illustrating the relative growth of the income rates of men
and women
c. a bulleted textual graphic with suggestions for obtaining local employment
d. handouts explaining how to get involved with the continuing fight for gender
equality
When audience feedback suggests confusion, which of the following strategies might
help clarify the speaker's ideas?
a. defining unfamiliar words and phrases
b. providing illustrative examples and narratives
c. comparisons to something the audience knows and understands
d. all of the above can help to clarify the speaker's ideas
A speaker's _____ purpose might be to inform, to persuade, or to celebrate.
a. actual
b. general
c. objective
d. specific
Ethos includes audience perceptions of
a. competence, attractiveness, goodwill, and dynamism.
b. competence, power, goodwill, and attractiveness.
c. competence, integrity, goodwill, and dynamism.
d. truth, justice, and the American way.
What planned strategies do speakers use to let their audiences know they are through
with one point or part of their speech, and moving onto the next?
a. introductions
b. transitions
c. examples
d. conclusions
What is an important advantage of using the Internet for research?
a. numerous Web sites posted by highly credible sources
b. general search engines for researching the latest "news"
c. provides a good starting place for gathering general knowledge
d. all of the above
_____ refers to the messages listeners send back to a speaker while he or she is
speaking.
a. Interference
b. Feedback
c. Alliteration
d. Backtalk
When evaluating a Web site, you should consider all of the following except
a. if the author or sponsoring agency is identified.
b. the importance of never using advocacy sites.
c. whether links to other reputable sites are identified.
d. whether the information provided is up to date.
Emotional appeals are especially important in what stage of the persuasive process?
a. understanding
b. enactment
c. agreement
d. integration
You have been given all of the following advice for orally citing sources of information
in your speeches except
a. cite everything used from researched sources.
b. use quotes that are brief, colorful, and dramatic.
c. highlight the credentials of expert sources.
d. identify the publisher or site sponsor.
Why is some communication anxiety a good thing?
a. It helps to demonstrate the speaker's commitment.
b. Everyone can feel the speaker's excitement.
c. The audience is rendered more sympathetic.
d. It can be channeled into an effective speaking style.
What would be the best design for a speech on the three types of bosses?
a. refutative
b. spatial
c. categorical
d. sequential
A monochromatic color scheme
a. uses variations of a single color.
b. uses colors adjacent on the color spectrum.
c. uses two opposing colors for contrast.
d. uses Photoshop to edit out irrelevancies.
What kind of informative speech is most dependent on vivid language use?
a. speaking to explain
b. speaking to demonstrate
c. attributing causation
d. speaking to describe
LexisNexis represents which of the following electronic resources?
a. a subject directory
b. a general search engine
c. an electronic database
d. an online catalogue
All of the following are advice for constructing audience survey questionnaires except
a. state your questions as simply and clearly as possible.
b. use words like "always" and "never" that force definitive answers.
c. avoid a clear bias that leads responses in a given direction.
d. all the above advice is offered.
Which part of the speech should the speaker prepare first?
a. introduction
b. body
c. conclusion
d. supporting materials
Developing your listening skills should make you a better speaker in which of the
following ways?
a. you will develop a sense of audience sensitivity
b. becoming a more thoughtful consumer of ideas and information
c. developing an appreciation for differing speaking techniques
d. all of the above are correct
When addressing reluctant audiences, persuasive speakers should
a. start with areas of agreement.
b. emphasize explanation over argument.
c. make a multisided presentation.
d. all of the above.
Using personal knowledge as part of your presentation will harm your credibility.
Exact wording of the speaker's message is more important than audience contact.
Ethnocentrism is the belief that our way of life is the "right" and superior way.
Beliefs are based on our feelings toward objects, people, events, or ideasand how we
are inclined to act toward them.
Few people are really moved to give and receive affection, companionship, approval,
and support from others.
Identification is the feeling of sharing or closeness that can develop between speakers
and listeners.
Handouts should be distributed before a speech so that listeners can read along while
you are speaking.
A neologism refers to the use of classical logical arguments to address current issues.
Acquiring responsible knowledge of your subject requires that a speaker works from
up-to-date information.
Emphatic listening prioritizes critical evaluation of a message's truth value.
When verbal and nonverbal messages seem out of sync, listeners tend to give more
credit to the verbal message.
Presenting only one side of an issue helps to demonstrate integrity.
Pathos refers to emotional appeals such as fear and compassion.
Maximum susceptibility to persuasion occurs during childhood and declines as people
grow older.
The technique "reality testing" centers upon the realization that communication
transactions are really not that important.
