“Celebrity performance” by everyday people is possible because of what perspective?
a. a biological understanding of identity
b. symbolic interactionism
c. hegemony
d. feminism
The endpoint of media convergence is the black box.
a. True
b. False
Men who call other women bitch are not helping to challenge the language of sexism.
a. True
b. False
A transsexual may or may not be
a. intersex.
b. transitioning from one gender to another.
c. resisting gender binaries.
d. all of the above.
Gender is
a. fluid.
b. static.
c. culturally bound.
d. a and c.
Because of the “real” nature of reality shows, this is one genre that is able to break
racial stereotypes.
a. True
b. False
When a text is polysemic, it is “open” to various readings or has multiple meanings.
a. True
b. False
Because there have been so many improvements in the lives of women, popular culture
offers a broad and diverse few of femininity for adolescent girls.
a. True
b. False
Some worry that ______________ may be a threat to television.
a. video games
b. cell phones
c. Netflix
d. the Internet
The origin of organized media fandom is attributed to the fans of _____________.
a. Star Wars
b. I Love Lucy
c. Star Trek
d. All my Children
Farell’s article on Queer as Folk uses what method(s)?
a. content analysis
b. political economy and audience reception
c. political economy and textual analysis
d. audience reception
Durham’s article on South Asian American girls reminds us that race is
a. static
b. fluid
c. best conceptualized as a binary
d. fixed
“Corporeal” refers to __________.
a. the mind
b. the feet
c. the body
d. an image of a corpse
Images of global motherhood often draw on the __________ trope.
a. Madonna/ child
b. Madonna/ whore
c. good/bad
d. rich/poor
Once an idea, or text, is hegemonic in a culture it stays that way.
a. True
b. False
In media studies, scholars want to understand how representations of Whiteness
normalize it and make it invisible.
a. True
b. False
According to Hall, ideological statements are made by individuals, but ideologies are
not the product of individual consciousness.
a. True
b. False
Jhally argues that the speed and fragmentation of images is problematic for consumers
because they are particularly conducive to _____________.
a. thinking
b. resistance
c. feeling
d. producing strategies of culture jamming
When slogans such as “Girl Power” and ideologies of choice are used to sell lip gloss,
this is an example of ____________.
a. pornification
b. liminality
c. queer
d. postfeminism
_____________ refers to an economic ideology that believes each person can protect
themselves from economic disaster.
a. Marxism
b. Capitalism
c. Cultural Studies
d. Neoliberalism
There equal numbers of male and female characters in children’s shows.
a. True
b. False
Even if a person is not famous they can perform being a celebrity.
a. True
b. False
______________ are illusions.
a. Representations
b. Reality shows
c. Media images
d. all of the above
Women whose bodies are _______ are not likely to be celebrated as global mothers in
popular culture.
a. hegemonic
b. out-of-place
c. fitting the beauty ideal
d. mainstream
According to Brookey and Cannon’s article, most people switch genders online.
a. True
b. False
According to Schor, most people are satisfied with achieving a simple lifestyle that
provides the basics of food, shelter, and clothing.
a. True
b. False
The gossip industry is a way of _____________ women’s bodies.
a. liberating
b. offering more avenues of acceptance for
c. policing
d. celebrating
______ is a form of political and social activism which, by means of fake adverts, hoax
news stories, pastiches of company logos and product labels, and computer hacking
draws attention to, and at the same time subverts, the power of the media, governments,
and large corporations to control and distort the information that they give to the public
in order to promote consumerism, militarism, etc.
a. Branding
b. Culture Jamming
c. Hegemony
d. Ideologies
If one wants to, it’s pretty easy to escape the effects and images of advertising.
a. True
b. False
The term ____________ was first used by Marxists to refer to the ideas imposed on the
working class by the owners of the means of production to get members of the
subservient class to consent to their own oppression.
a. hegemony
b. ideology
c. counterhegemony
d. intertextuality
__________ literally means “hatred of women.”
a. Misogyny
b. Postfeminism
c. Pornography
d. none of the above
Nip/Tuck attempts to reveal the ________ nature of plastic surgery.
a. gendered
b. racial
c. ageist
d. all of the above
Our text as a whole takes the position that ideologies of racism, sexism, classism,
heterosexism are the product of
a. individuals.
b. vertical media integration.
c. structural or institutional forces.
d. media literacy.