Which of the following would be the most likely reason to include a detailed
explanation of why the news is negative when writing a direct message for bad news?
A. The reasons are confidential.
B. The reasons are complicated.
C. The reasons are not important to the reader.
D. The reader is an important customer.
E. There is no need to worry about the long-term relationship with the audience.
Answer:
A media that is leaner would be used for what types of messages?
A. Non-routine or complex messages
B. Messages that transfer simple information
C. Messages that attempt to humanize your presence
D. Messages that communicate caring
E. Messages to gain commitment
Answer:
Which of the following will help an organization solve a problem?
A. Market analysis reports
B. Due diligence reports
C. Failure analysis reports
D. Feasibility reports
E. Justification reports
Answer:
Audiences are least likely to pay attention to ideas that are what?
A. Simple
B. Compelling
C. Emotional
D. Unexpected
E. Complex
Answer:
Which of the following primary research tracks the behavior of website visitors?
A. Surveys
B. Observations
C. Research and content managers
D. Interviews
E. Experiments
Answer:
Which of the following is least likely to strengthen a proposal?
A. Research the competition
B. Relate the product or service to the reader’s unique needs
C. Demonstrate that the proposal is appropriate and feasible for the audience
D. Identify key components of the Request for Proposal (RFP)
E. Provide concrete examples
Answer:
If the audience is unsure about your credibility or is not ready to accept your main idea,
which approach is the best choice?
A. Executive dashboard
B. Direct
C. Analytical
D. Indirect
E. Proposals
Answer:
Which of the following will create the least effective search results?
A. Try variations of your terms.
B. Only consider the first page of results.
C. Think about the best way to search before you begin.
D. Use fewer search terms for more results, use more search terms for fewer results.
E. Review search and display options.
Answer:
Which of the following would be most helpful when working with people from other
cultures?
A. Communicating based on your own cultural norms so as not to confuse others
B. Recognizing your own cultural biases
C. Assuming others are as culturally aware as you
D. Stereotyping to increase basic understanding of the culture
E. Explaining the advantages of your way of thought
Answer:
Why would an indirect approach be better to use when the audience will be
disappointed with the news?
A. An indirect approach is better at obscuring the bad news.
B. An indirect approach eases the blow of the news and helps the reader accept the
news.
C. An indirect approach is more ethical than a direct approach for dealing with bad
news.
D. An indirect approach is better at limiting responsibility on the part of the
organization.
E. An indirect approach allows the opportunity for an apology in the body of the
message.
Answer:
The overall subject of a message is called what?
A. Unifier
B. Main idea
C. Handle
D. Topic
E. Organizational cue
Answer:
Which of the following takes place when choosing among alternatives that are not clear
cut, but that are ethical and valid?
A. Ethical lapse
B. Stealth marketing
C. Transparency
D. Distortion
E. Ethical dilemma
Answer:
Making informal connections with mutually beneficial business contacts is referred to
as what?
A. Networking
B. Job shopping
C. Résumé building
D. Sourcing
E. Interviewing
Answer:
Which of the following is least helpful to effective collaborative writing?
A. Selecting collaborators carefully
B. Establishing clear processes
C. Agreeing on project goals before you start
D. Taking time to bond before starting the collaboration
E. Writing as a group
Answer:
When proofreading for writing errors, attention should be paid to which of the
following?
A. Incorrect typefaces
B. Web link issues
C. Ink color
D. Word choices
E. Computer glitches
Answer:
The Chicago humanities documentation style requires you to use
A. the author-date system.
B. the author-page number system.
C. footnotes or endnotes.
D. full citations within the text itself.
Answer:
What should be done in a résumé to increase your chances of securing an interview?
A. The résumé should include industry jargon.
B. The résumé should show how your capabilities meet the demands and expectations
of the position and organization.
C. The résumé should include several pages of data that supports claims made on the
actual résumé.
D. The résumé should include links to social media sites that confirm your skills and
abilities.
E. The résumé should include only information that relates to the specific position being
applied for.
Answer:
During which phase of the listening process will the listener’s culture pose the biggest
challenge?
A. Receiving
B. Decoding
C. Remembering
D. Evaluating
E. Responding
Answer:
Using similar margins, typeface, spacing, color, lines and position in all of your
documents will result in what?
A. Restraint
B. Balance
C. Consistency
D. White space
E. Detail
Answer:
When writing collaboratively, what should each team member focus on supporting?
A. Individual areas of expertise
B. Individual priorities
C. Team objectives
D. Organization and coherence
E. Writing styles and work habits
Answer:
Search engines that will search all the files on your personal computer are called what?
A. Social tagging search engines
B. Bookmarking search engines
C. Research and content manager search engines
D. Enterprise search engines
E. Desktop search engines
Answer:
Which of the following is most likely to improve internal communications?
A. Integrating company workforces
B. Choosing the best compositional mode for each network
C. Offering valuable content to online communities
D. Anchoring the corporate presence in a hub
E. Facilitating external community building
Answer:
Using a list can be more effective than conventional sentences and paragraphs because
lists allow the writer to do what?
A. Slow down the reading process
B. Minimize the impact of controversial information
C. Require careful review of key points
D. Increase the depth of the document
E. Simplify complex subjects
Answer:
After proofreading for content, organization and tone of the message, what should be
the next step in the proofreading process?
A. Proofreading to ensure the document meets the needs of the audience
B. Proofreading for tone
C. Proofreading to improve readability
D. Proofreading to read for spelling and grammar
E. Proofreading for overall feel of the document
Answer:
Which of the following is true for persuasive messages?
A. The messages must be competitive.
B. The message must be based on positive social outcomes.
C. The message must be compelling.
D. The message must use lively words and phrases.
E. The message must be highly visual.
Answer:
Which of the following is the true function of the résumé?
A. To compel employers to hire you
B. To compel employers to set up an interview with you
C. To highlight skills and abilities needed to progress on the career ladder
D. To impress the employer with industry specific buzzwords and jargon
E. To list all your skills and abilities
Answer:
Placing a hand on a coworkers shoulder while discussing a project could be understood
as a nonverbal signal for what?
A. Confusion
B. Empathy
C. Teamwork
D. Control
E. Friendliness
Answer:
When refusing to send information about employees, which of the following is the best
way to handle the message?
A. The message should be direct.
B. The message should be detailed, but direct.
C. The message should be brief and direct.
D. The message should be detailed and objective.
E. The message should be detailed and indirect.
Answer:
Which of the following has two main clauses and expresses two or more thoughts of
equal importance?
A. A passive sentence
B. A simple sentence
C. A compound sentence
D. A complex sentence
E. A compound-complex sentence
Answer:
When writing an abstract or synopsis for a report that follows the direct approach, what
type of phrasing should be used?
A. Persuasive
B. Abstract
C. Objective
D. Descriptive
E. Informative
Answer:
Which of the following would be the least effective way to integrate a visual aid in the
text?
A. Use elaborate, full color visuals that are easy to find and identify.
B. Position the visual so the audience won’t have to flip back and forth in the printed
document.
C. Use word pointers to help the reader locate the image quickly.
D. Refer to the visual by number in the text of the report.
E. Use titles, captions and legends.
Answer:
Where in a business report would the writer spell out exactly what should happen next
and provide a schedule with specific task assignments?
A. In the restatement of qualifications
B. In the motivating action section of the close
C. In the conclusions and recommendation sections of the body
D. In the review of arguments in the close
E. In the work plan section of the body
Answer: