COM CM 60956

subject Type Homework Help
subject Pages 14
subject Words 2615
subject Authors Courtland L. Bovée, John V. Thill

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page-pf1
If you request a recommendation from a person you haven't had contact with recently,
you should
A) use the opening of your letter to refresh the person's memory.
B) enclose a stamped, preaddressed envelope.
C) use the persuasive approach.
D) use the bad-news approach.
Answer:
Which one of the following is usually included in a typical memo format?
A) The writer's signature
B) A salutation
C) A subject line
D) A complimentary close
Answer:
page-pf2
Unlike reports focused on conclusions or recommendations, reports focusing on logical
arguments
A) use an indirect approach.
B) are not very convincing.
C) emphasize the positive.
D) do not include outside evidence.
Answer:
The final step in the communication process is
A) receiving the message.
B) sending the message.
C) giving feedback to the sender.
D) interpreting the message.
Answer:
page-pf3
When speaking in English to people who use English as a second language, the best
approach is to
A) forget about feedback; just make sure you get your message across.
B) repeat your sentences often, a little louder each time.
C) speak slowly and clearly.
D) use plenty of adjectives such as fantastic and fabulous.
Answer:
Which one of the following is the best example of functional animation?
A) Having each bullet point fly from the left side of the screen
B) Moving a color bar on the screen to highlight the steps in a process
C) Using a cartwheel effect to bring in a block of text from outer space
page-pf4
D) Making a clipart image spin around in circles
Answer:
A complex sentence consists of
A) two independent clauses joined by a coordinating conjunction.
B) a single subject and a single predicate plus any modifying phrases.
C) two or more independent clauses along with all modifying phrases.
D) one main thought and one or more subordinate thoughts.
Answer:
The direct approach and the indirect approach ________; therefore, businesspeople
________.
page-pf5
A) are unrelated; use them randomly
B) are both inadequate; never use them
C) both have merit; often combine them
D) both have merit; never combine them
Answer:
All of the following except ________ are elements of the group development process.
A) anticipation
B) emergence
C) brainstorming
D) reinforcement
Answer:
page-pf6
"Virtual offices" that give everyone on a team access to the same set of resources and
information are called
A) instant messaging software.
B) videoconferencing systems.
C) shared workspaces.
D) none of the above.
Answer:
When you're writing promotional messages for social media, use ________ to initiate
and facilitate discussions in your networked community.
A) traditional promotions
B) bait-and-switch tactics
C) conversation marketing
D) opt-in scenarios
Answer:
page-pf7
Because recruiters view your résumé as a concrete example of your attention to quality
and detail, it needs to be
A) adequate.
B) good.
C) perfect.
D) satisfactory.
Answer:
Use ________ when you need to help your audience grasp key points about sets of data
or visualize connections between ideas.
A) facts and figures
B) descriptions
C) visual aids
D) narratives or stories
page-pf8
Answer:
You can create a well-organized presentation by using a ________ at each major section
break to announce the title of the section that's about to begin.
A) storyline
B) pull quote
C) bumper slide
D) hyperlink
Answer:
Advantages of using IM rather than email include its
A) ability to eliminate "junk mail" messages.
B) availability on mobile devices but not computers.
page-pf9
C) ability to hold real-time text conversations.
D) fool-proof identity verification procedures.
Answer:
Business writers use bulleted and numbered lists to accomplish all of the following
except
A) simplifying complex subjects.
B) helping readers locate key points.
C) enhancing the visual impact of their ideas.
D) adding decorative elements to their messages.
Answer:
page-pfa
________ is crucial during the warm-up stage of an employment interview.
A) Positive body language
B) Sensory awareness
C) An awesome smartphone
D) A digital résumé
Answer:
Studies show that visuals can improve learning by up to ________ percent.
A) 50
B) 100
C) 200
D) 400
Answer:
page-pfb
Prospecting application letters to prospective employers
A) require more research than solicited letters.
B) irritate the personnel office staff.
C) are never read.
D) are none of the above.
Answer:
A ________ is a verb that has been changed into a noun or an adjective.
A) transitive verb
B) transformed predicate
C) predicate nominative
D) camouflaged verb
page-pfc
Answer:
In describing activities and achievements on your résumé, you should
A) use mild exaggerations everyone else does, so you'll be at an unfair disadvantage if
you don't.
B) include information that makes you a more attractive job candidate.
C) use significant amounts of jargon and technical terms.
D) leave out any awards you've won unless they are specifically relevant to your current
career objective.
Answer:
A ________ is a cluster of sentences related to the same general topic.
A) paradigm
B) paraphrase
C) paragraph
D) paragon
page-pfd
Answer:
The three primary steps involved in preparing a business message are
A) planning, writing, and completing.
B) informing, persuading, and collaborating.
C) defining the purpose, the main idea, and the topic.
D) satisfying the audience's informational, motivational, and practical needs.
Answer:
For general business messages, gear your writing toward readers at the
A) first-grade to fourth-grade level.
B) fifth-grade to sixth-grade level.
C) eighth-grade to eleventh-grade level.
page-pfe
D) twelfth-grade to fourteenth-grade level.
Answer:
During the selection stage of the interview processes, you should
A) ask the interviewer when you can start the job.
B) differentiate yourself from the other candidates.
C) use short answers to respond to the interviewer's questions.
D) relate your knowledge, skills, and experience to the organizations' needs.
Answer:
If you're writing a formal business report, you should
A) use the impersonal journalism style.
page-pff
B) rely on first-and second-person pronouns.
C) focus on similes, metaphors, and colorful language.
D) use contractions to engage your audience.
Answer:
According to your textbook, the least desirable way to include keywords in your résumé
is in
A) an introductory statement.
B) a standalone keyword summary.
C) the work history section.
D) the education section.
Answer:
page-pf10
In the communication process, ________ describes the step in which the audience
extracts the idea from a message.
A) extracting
B) encoding
C) translating
D) decoding
Answer:
Managing RFPs can be labor-intensive and time-consuming. However, you can
maximize the effectiveness of the RFP process if you use a smart management approach
that involves
A) identifying your decision-making criteria.
B) pressuring bidders to respond as quickly as possible.
C) maintaining a manual system for tracking responses to RFPs.
D) waiting until all bids have been received before you finalize your information needs.
Answer:
page-pf11
When you must deliver negative messages in the workplace, strive to maintain high
standards of ethics and etiquette because
A) laws and regulations dictate content and delivery of many business messages.
B) negative messages can have a significant impact on the lives of those who receive
them.
C) negative messages contain emotional content for both senders and receivers.
D) all of the above.
Answer:
A ________ is an unbiased condensation of the information uncovered in your research.
A) problem statement
B) research summary
C) cause and effect analysis
D) primary collation
page-pf12
Answer:
A web directory differs from a search engine in that
A) it doesn't include Usenet newsgroups.
B) it doesn't provide as precise results as a search engine.
C) human editors find and index the websites to include.
D) it usually locates more sites than a search engine.
Answer:
Use a ________ when you want to convey your message point-by-point or use logical
steps to build up to a conclusion.
A) convergent presentation model
B) linear presentation model
page-pf13
C) recursive presentation model
D) nonlinear presentation model
Answer:
The goal of ________ is to understand and evaluate a speaker's message based on
elements such as logic, evidence, and validity, as well as the speaker's intentions and
motives.
A) cerebral listening
B) content listening
C) critical listening
D) covert listening
Answer:
page-pf14
If you start a company or become an executive in an established firm, you can expect to
spend the majority of your time
A) budgeting.
B) traveling.
C) communicating.
D) plying your trade.
Answer:

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