Which of the following is a formal research method?
a. Talking with your boss
b. Investigating primary sources
c. Brainstorming
d. Looking in company files
Answer:
Professional writers develop a system of writing and revising that works for them; they
may revise at any point in the process.
a. True
b. False
Answer:
Most e-mails should be organized using the indirect organizational strategy.
a. True
b. False
Answer:
All bad-news messages should be presented using the indirect strategy.
a. True
b. False
Answer:
Like it or not, speakers are judged on their appearance. Which of these is the best
advice on choosing your attire for a business presentation?
a. Dress only as well as the best-dressed person in your audience, even if that means
shorts and a t-shirt.
b. Dress professionally.
c. Conduct a survey among your colleagues to determine their opinion about your attire.
d. Wear your most casual, comfortable clothing so that you feel more relaxed.
Answer:
An effective visual aid
a. emphasizes and clarifies main points.
b. increases audience interest.
c. helps to jog the memory of a speaker.
d. All answer choices are correct.
Answer:
Which of the following statements about today’s job market is most accurate?
a. Today’s job market remains stable and remarkably similar to the job market ten years
ago.
b. Personal networking and referrals continue to be the primary route to hiring.
c. Despite its popularity, the Internet has not affected the way in which individuals
search for jobs.
d. Job candidates should avoid using job boards, search engines, and social networks to
hunt for jobs.
Answer:
In an effective presentation conclusion, you will strive to accomplish three goals:
a. state your recommendation, prove your persuasion, and reinforce the purpose.
b. remind the audience of your credibility, review the attention getter, and restate the
purpose.
c. summarize the main themes, give the audience a memorable take-away, and include a
statement that allows for a graceful exit.
d. promote your primary claim, advance your supporting claims, and elevate the most
viable evidence.
Answer:
Which of the following is the most effective emotional appeal?
a. For a limited time you will receive our employee discount on any new General
Motors vehicle.
b. Surround yourself in the uncompromising safety and luxury of a Lincoln because
you’ve earned it.
c. Purchase a Jeep today, and you will receive a $1,500 college savings bond for
tomorrow.
d. Save now and save later. With its low sticker price and great gas mileage, this Focus
hybrid is a best buy.
Answer:
Courteous business messages
a. avoid using words that sound demanding or preachy.
b. often turn demands into rhetorical questions.
c. avoid hostility or anger.
d. All answer choices are correct.
Answer:
Most businesses make adjustments promptly.
a. True
b. False
Answer:
Today’s workers attend more meetings than ever.
a. True
b. False
Answer:
When you show that the decision for negative news was made fairly, impartially, and
rationally, receivers are far more likely to accept the negative news.
a. True
b. False
Answer:
You can soften the blow of the bad news in refusing a typical request or claim by
a. emphasizing the bad news.
b. using the active voice.
c. implying the refusal.
d. accentuating the negative.
Answer:
The most effective multimedia presentations rely heavily on text, use frequent bulleted
lists, and employ few graphics or images.
a. True
b. False
Answer:
Soon is more concise than in the near future.
a. True
b. False
Answer:
All of the following would probably require informal research methods except
a. routine e-mail messages.
b. business letters.
c. long reports and complex business problems.
d. oral presentations.
Answer:
Brooke is listening to a difficult presentation on nanotechnology development. As a
good listener, she should take complete notes of everything said.
a. True
b. False
Answer:
After determining your purpose for the presentation, what is your next important step?
a. Conducting research
b. Examining the room where the presentation will be made
c. Preparing a multimedia presentation
d. Analyzing the audience
Answer:
Most of the workplace messages that you write will likely deal with routine matters that
require straightforward answers using the indirect method.
a. True
b. False
Answer:
What is the best advice for presenting the bad-news portion of your negative message to
employees?
a. Strive to sugarcoat the message to ease the employees’ pain.
b. Place the bad news in the first sentence of a paragraph.
c. Position the bad news so that it does not stand out.
d. Use subjective language.
Answer:
Which of these statements regarding the use of e-mail for goodwill messages is most
accurate?
a. Because a handwritten note is most impressive, any goodwill message sent by e-mail
must always be followed by a more formal handwritten goodwill message.
b. If you frequently communicate via e-mail with the intended receiver and are certain
this e-mail will be received, you may send a goodwill message via e-mail.
c. E-mail should never be used for sending any type of goodwill message.
d. E-mail can be used for all types of goodwill messages except death condolences, for
which a ready-made card is required.
Answer:
Looking in company files for information is a waste of time.
a. True
b. False
Answer:
Lynette received unsatisfactory service at a recent business dinner. In her persuasive
claim message to the restaurant manager, she should enclose a copy of her restaurant
receipt.
a. True
b. False
Answer: