1. One of the factors that has helped make issues management and crisis management more important to business is
instant global communication.
a. True
b.
False
2. Issues management is a process by which a firm deals with its most important stakeholders’
demands.
a. True
b.
False
3. The narrow approach to issues management severely restricts the options available to respond to important
issues.
a. True
b.
False
4. In reality, the conventional and strategic management approaches to issues management have much in
common.
a. True
b.
False
5. The issues that companies are having to deal with are becoming widely divergent, making the process of issues
management more difficult.
a. True
b.
False
6. An issue is a matter that is in dispute between two or more
parties.
a. True
b.
False
7. The stages of the issues management process are easily separable; thus each can be assigned to a specialist with
the
public affairs office.
a. True
b.
False
8. Issues selling is the process by which stakeholders convince managers to pay attention to the stakeholders’
particular
interests.
a. True
b.
False
9. Top managers who adopt a more open mindset for the issues that their subordinates consider important are said to
be “buying” those
issues.
a. True
b.
False
10. An efficient issues management process will analyze issues before ranking
them.
a. True
b.
False
11. The formulation stage of the issues management process involves designing the finn’s response to the issues
facing
it
a. True
b.
False
12. The issues development process refers to the transformation of issues from a low-key and flexible stage to
the
regulation and litigation stage.
a. True
b.
False
13. Issues development is a very well-defmed process that allows managers to understand clearly what stage of the life
cycle a particular issue is in.
a. True
b.
False
14. In most companies, issues management is done in
isolation
from other departments.
a. True
b.
False
15. Issues management can be viewed as a type of pre-crisis planning and post-crisis management.
a. True
b.
False
16. The concept of crisis management is relatively new, arising out of the crises of the past two decades.
a. True
b.
False
17. A crisis is an extreme event that may threaten your very existence.
a. True
b.
False
18. From a managerial point of view, a crisis is common in business.
a. True
b.
False
19. The most effective form of communication during a crisis is one that is reactive.
a. True
b.
False
20. In a crisis, the first communication should be with internal stakeholders.
a. True
b.
False
21. The issues
management
process and crisis management process are both focused
on
a. improving stakeholder management.
b. improving sustainability.
c. improving frnancial performance.
d. improving management development.
22. The ultimate objective of issues and crisis management is
a. prevention of harm to the
firm.
b. avoidance of
crises.
c. to increase the organization’s social responsiveness to
stakeholders.
d. understanding of stakeholders’
interests.
23. Which of the following is not an element of the issues
management process?
a. issues identification
b.
prioritizing
issues
c. eliminating issues
d. monitoring results of responses to issues
24. The conventional approach to issues management includes all of the following characteristics
except
a. issues originate in social, political, regulatory, or judicial envirornnents.
b. issues fall in the domain of public affairs
management.
c. an issue is any trend or event that might affect the
company.
d. issues are legitimate and urgent stakeholder
concerns.
25. The strategic
management
approach to issues
management
takes a view of the
process.
a. narrow
b. broad
c. futuristic
d. historical
26. Which of the following is not a characteristic of the strategic
management
approach to issues
management?
a. Issues management is the responsibility of senior
management.
b. Issues identification is more important than in more narrowly focused
approaches.
c. Issues management helps anticipate and manage internal and external
challenges.
d. Issues management is narrowly focused on public policy issues.
27. The principal distinction between the conventional and strategic management approaches to issues management is
a. how broadly the idea of issues in conceived to
be.
b. how broadly responsibility for issues management is
spread.
c. how broadly the firm defines who its stakeholders are.
d. how many issues are being managed at one
time.
28. Which of the following is not a feature that distinguishes the conventional approach to issues management from
the
strategic management
approach?
a. how broadly issues are
defmed
b. whether the function stands alone or is integrated with other
functions
c. who within the firm implements the system
d. at what level of the finn issues identification takes
place
29. Which of the following issues has always been part of the business
process?
a. legislative
b. ecological
c. fmancial
d. social
welfare
30. The most dramatic growth in importance of issues has been in
issues.
a. fmancial
b. social, ethical, and political
c. practical
d. military
31. The approach to issues management in which each issue is viewed as separate from all others is
the
a. conventional
approach.
b. strategic
management approach.
c. portfolio approach.
d. changing mix approach.
32. One of the benefits of the portfolio approach is that it helps
a. identify issues.
b. prioritize issues.
c. resolve
issues.
d. spread authority among managers to deal with
issues.
33. Once an issue becomes public and subject to debate and media exposure, it becomes more difficult to
a.
resolve.
b. hide.
c. identify.
d. defme.
34. Emerging issues have all of the following characteristics
except
a. the terms of the debate are not clearly
defined.
b. the issue deals with matters of conflicting values and
interests.
c. trade-offs are not yet
needed.
d. the issue does not lend itself to resolution by expert
knowledge.
35. When managers consider issues that affect their firm, they often
ignore
a. ethical considerations.
b. fmancial
concerns.
c. personnel
matters.
d. personal
stakes.
36. Which of the following is not an assumption we make when we use issues
management?
a. Issues can be identified earlier and more completely than in the past.
b. Early anticipation of issues gives the finn more options.
c. Issues are so complex that firms have little chance to resolve them
favorably.
d. The firm will be able to identify stakeholders earlier than in the past.
37. The issues management process contains two basic
functions,
a. planning and implementation.
b. identification and resolution.
c. planning and controlling.
d. leadership and followership.
38. Planning aspects of the issues management process include all of the following
except
a. identification.
b. analysis.
c. ranking.
d. monitoring.
39. The implementation phase of the issues management process does not include
a. formulation of
responses.
b. putting the plan into action.
c. evaluating the results of the
response.
d. monitoring the results.
40. One thing that is common to all techniques used for identification of issues is
a. news clipping services.
b. envirornnental scanning.
c. subscription to forecasting
services.
d. a formal, organized effort to gather information on emerging social
trends.