Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
1. Although the business-to-business (B2B) market grabs more of the news headlines, the business-to-consumer (B2C)
market is considerably larger and is growing more rapidly.
a.
True
b.
False
True
1
Easy
05.01
2. An obstacle to business-to-business (B2C) e-commerce is that many goods and services are more expensive when
purchased via the Web.
a.
True
b.
False
False
1
Easy
05.01
3. The length of the sales process for a typical business-to-business (B2B) sale is much longer and involves more decision
makers than for a typical consumer-to-consumer (C2C) sale.
a.
True
b.
False
True
1
Easy
05.01
4. The market for mobile commerce in North America is maturing much later than in Western Europe and Japan.
a.
True
b.
False
True
1
Easy
05.01
5. A key sector of wholesale e-commerce is spending on manufacturing, repair, and operations (MRO) goods and
services.
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
a.
True
b.
False
True
1
Easy
05.02
6. An electronic exchange is an electronic forum where manufacturers, suppliers, and competitors buy and sell goods,
trade market information, and run back-office operations.
a.
True
b.
False
True
1
Easy
05.02
7. The practice of market segmentation divides the pool of potential suppliers into subgroups usually defined in terms of
the size of the subgroup.
a.
True
b.
False
False
1
Easy
05.02
8. AdMob is a mobile advertising provider that serves up ads for displays on Business-to-business (B2B) Web sites.
a.
True
b.
False
False
1
Easy
05.02
9. Retargeting is a technique used by advertisers to recapture shoppers by using targeted and personalized ads to direct
shoppers back to a retailer’s site.
a.
True
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
b.
False
True
1
Easy
05.02
10. Many manufacturers and retailers now send mobile coupons directly to consumers’ smartphones.
a.
True
b.
False
True
1
Easy
05.02
11. During the recent economic downturn, many people and businesses have turned to bartering as a means of gaining
goods and services and a number of Web sites have been created to support this activity.
a.
True
b.
False
True
Easy
05.02
12. Although conversion to an e-commerce or m-commerce system enables organizations to reduce the cost of business, it
seldom results in increased accuracy of order processing and order fulfillment.
a.
True
b.
False
False
1
Easy
05.03
13. For m-commerce to work effectively, the interface between the wireless, handheld device and its user must improve to
the point that it is nearly as easy to purchase an item on a wireless device as it is to purchase it on a PC.
a.
True
b.
False
True
14. Digital certificates verify both purchaser and supplier identities in an e-commerce transaction.
a.
True
b.
False
True
1
Easy
05.05
15. The Secure Sockets Layer communications protocol secures sensitive data involved in e-commerce without the use of
encryption.
a.
True
b.
False
False
1
Easy
16. A charge card has a preset spending limit based on a user’s credit history.
a.
True
b.
False
False
1
Easy
05.05
17. P-cards can be used for a variety of purposes, including storing a user’s financial facts, health insurance data, credit
card numbers, and network identification codes and passwords.
a.
True
b.
False
False
1
Easy
05.05
1
Easy
05.04
18. Enterprise systems capture and process the detailed data necessary to update records about the fundamental business
operations of an organization.
a.
True
b.
False
False
1
Easy
05.06
19. Source data automation is the capturing and immediate processing of transaction data.
a.
True
b.
False
False
1
Easy
05.06
20. With an online transaction processing (OLTP) system, each transaction is accumulated over a period of time and
prepared for processing in a large batch of similar transactions.
a.
True
b.
False
False
1
Easy
05.06
21. Capturing and gathering all data necessary to complete the processing of transactions is called data input.
a.
True
b.
False
False
1
Easy
05.06
22. An enterprise system ensures that the information needed for a single business function and all levels of management
within that function is available.
a.
True
b.
False
False
1
Easy
05.07
23. Large organizations, specifically members of the Fortune 1000, were the first to take on the challenge of implementing
enterprise resource planning (ERP).
a.
True
b.
False
True
1
Easy
05.07
24. Adoption of an enterprise resource planning (ERP) system enables an organization to eliminate dozens or even
hundreds of separate systems and replace them with a single, integrated set of applications for the entire enterprise.
a.
True
b.
False
True
1
Easy
05.07
25. The implementation of an enterprise resource planning (ERP) system ensures good work processes based on best
practices.
a.
True
b.
False
True
1
Easy
05.07
26. Supply chain management software automates and integrates the functions of sales, marketing, and service in an
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
organization.
a.
True
b.
False
False
1
Easy
05.07
27. The sales and operations plan determines the amount and timing for placing raw material orders with suppliers.
a.
True
b.
False
False
1
Easy
05.07
28. A customer relationship management (CRM) system helps plan, execute, and control all the activities involved in raw
material sourcing and procurement, conversion of raw materials to finished products, and the warehousing and delivery of
finished product to customers.
a.
True
b.
False
False
1
Easy
05.07
29. Product lifecycle management (PLM) software and its data are used by both internal and external users.
a.
True
b.
False
True
1
Easy
05.07
30. Small and medium-sized enterprises (SMEs) are avoiding the use of hosted software model.
a.
True
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
b.
False
False
1
Easy
05.07
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
31. _____ is a subset of e-commerce in which all the participants are organizations.
Business-to-consumer (B2C) e-commerce
b.
Consumer-to-consumer (C2C) e-commerce
Business-to-business (B2B) e-commerce
d.
Mobile commerce (m-commerce)
c
1
Easy
05.01
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
32. The elimination of intermediate organizations between the producer and the consumer is called _____.
disintermediation
b.
downsizing
market segmentation
d.
fragmentation
a
1
Easy
05.01
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
33. _____ is a subset of e-commerce that involves electronic transactions between consumers and a third party to facilitate
the process.
Business-to-business (B2B) e-commerce
b.
Business-to-consumer (B2C) e-commerce
Consumer-to-Business (C2B) e-commerce
d.
Consumer-to-consumer (C2C) e-commerce
d
1
Easy
05.01
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
34. _____ is the direct sale of products or services by businesses to consumers through electronic storefronts, typically
designed around the familiar electronic catalog and shopping cart model.
E-segmentation
b.
E-purchasing
E-tailing
d.
E-processing
c
1
35. A(n) _____ is a single Web site that offers many products and services at one Internet location.
Web portal
b.
e-boutique
cybermall
d.
hub
c
1
Easy
05.02
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
36. A(n) _____ is an electronic forum where manufacturers, suppliers, and competitors buy and sell goods, trade market
information, and run back-office operations.
cybermall
b.
electronic retail
electronic store
d.
electronic exchange
d
1
Easy
05.02
Bloom’s: Knowledge
37. A(n) _____ offers personalized shopping consultations for shoppers interested in upscale, contemporary clothing—
dresses, sportswear, denim apparel, handbags, jewelry, shoes, and gifts.
e-boutique
b.
cybermall
e-retail
d.
cyberstore
a
1
Easy
05.02
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
38. In addition to the Web server operating system, each e-commerce Web site must have _____ to perform fundamental
services, including security and identification, retrieval and sending of Web pages, Web site tracking, Web site
development, and Web page development.
an enterprise system
b.
product lifecycle management (PLM) software
Web server modem
d.
Web server software
d
1
Easy
Easy
05.02
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
39. In the context of e-commerce software, _____ helps customers select the necessary components and options.
catalog management
b.
transactions processing
shopping cart facility
d.
product configuration
d
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
40. In the context of e-commerce software, _____ helps track the items selected for purchase.
catalog management
b.
product configuration
shopping cart facility
d.
transaction processing
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
41. The ______ is a credit card-sized device with an embedded microchip to provide memory and processing capability.
procurement card
b.
purchasing card
charge card
d.
smart card
d
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
42. A _____ is a credit card issued to selected employees to help streamline the traditional purchase order and invoice
payment processes.
procurement card
b.
smart card
meta card
d.
charge card
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
43. With _____, business transactions are accumulated over a period of time for processing in a single unit.
online transaction processing systems
b.
real-time transaction processing systems
on-demand processing systems
d.
batch processing systems
d
1
Easy
05.06
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
44. In an order processing system, a(n) _____ is printed at the warehouse from which an order is to be filled on the day
the order is planned to be shipped.
request inquiry form
b.
customer order
invoice
d.
product pick list
d
1
Easy
05.06
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
45. A _____ involves reentering data that was not typed or scanned properly.
data editing
b.
data manipulation
data correction
d.
data collection
c
1
Easy
05.06
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
46. _____ involves updating one or more databases with new transactions.
Data manipulation
b.
Data input
Data storage
d.
Data collection
c
1
Easy
05.06
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
47. In a purchasing system, when an invoice arrives from a supplier, it is matched to ______ and a check is generated if
all data is complete and consistent.
the customer acknowledgement and the shipment information
b.
the inventory audit checklist
the product pick list
d.
the original order and the receiving report
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
d
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
48. _____ evolved from materials requirement planning systems (MRP) that tied together the production planning,
inventory control, and purchasing business functions for manufacturing organizations.
Batch processing systems
b.
Enterprise resource planning systems
Online transaction processing systems
d.
Supply chain management systems
b
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
49. The most efficient and effective ways to complete a business process are called _____.
current approaches
b.
streamlined processes
process improvements
d.
best practices
d
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
50. Identify an internal user who uses product lifecycle management (PLM) software and its data.
Packaging supplier
b.
Contract manufacturer
Quality assurance manager
d.
Manufacturer’s design partner
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
51. _____ enterprise resource planning (ERP) vendors target large multinational firms with multiple geographic locations
and annual revenue in excess of $1 billion.
Tier II
b.
Tier I
Tier IV
d.
Tier III
b
1
52. The goal of _____ is to reduce costs and improve customer service, while at the same time reducing the overall
investment in inventory in a supply chain.
supply chain management
b.
investment management
customer relationship management
d.
inventory management
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
53. In the context of supply chain management (SCM), ____ refines the production plan by determining the amount of
weekly or daily production needed to meet the requirement for individual products.
sales forecasting
b.
detailed scheduling
materials requirement planning
d.
demand management
d
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
54. Identify an external user who uses product lifecycle management (PLM) software and its data.
Customer service manager
b.
Quality assurance personnel
Manufacturer’s design partner
d.
Marketing executive
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
55. Which of the following is a disadvantage of hosted software model?
Slower system start-up
b.
Potential data security issues
Higher implementation risk
d.
Management of systems outsourced to vendors
b
1
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Comprehension
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
56. _____ is the conducting of business activities electronically over computer networks.
57. ______ e-commerce organizations sell their products directly to consumers.
58. _____ applications support the purchase of materials and services from private industry by government procurement
offices, enable firms to bid on government contracts, and help businesses identify government contracts on which they
may bid.
59. The Internet Corporation for Assigned Names and Numbers (ICANN) created a(n) _____ domain to help attract
mobile users to the Web.
60. Electronic retailing is also known as _____.
61. ______ divides the pool of potential customers into subgroups usually defined in terms of demographic
characteristics.
62. _____ exchanges are run by a group of traditionally competing companies with common procurement needs.
63. _____ are generally bought at a cost per thousand (CPM), cost per click (CPC), or cost per action (CPA), in which an
advertiser pays only if a customer clicks through and then buys the product or service.
64. Through mobile commerce (m-commerce), companies can reach individual consumers to establish _____ marketing
relationships and communicate whenever it is convenient.
65. Many companies decide that using a _____ is the best way to meet initial e-commerce needs.
66. Microsoft Internet Information Services is one of the most widely used _____ packages.
1
67. The ______ is a standard set of specifications for Internet applications that run on handheld, wireless devices.
1
68. A(n) _____ is an attachment to an email message or data embedded in a Web site that verifies the identity of a sender
or Web site.
1
69. The _____ is a communications protocol used to secure sensitive data during e-commerce.
1
70. _____ is an amount of money that is computerized, stored, and used as cash for e-commerce transactions.
1
71. Smart cards are better protected from misuse than conventional credit, charge, and debit cards because the smart-card
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
information is _____.
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
automatic and requires no manual intervention or reentering of data. Such a set of systems is called a(n) _____.
integrated information system
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
72. Transaction processing systems (TPSs) can be designed so that the flow of information from one system to another is
73. Inventory control, payroll, accounts payable are all part of _____.
transaction processing systems
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
74. With _____ , each transaction is processed immediately, without the delay of accumulating transactions into a batch.
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
75. _____ users of product lifecycle management (PLM) software are asked to sign nondisclosure agreements to reduce
the risk of proprietary information being shared with competitors.
United States – BUSPROG – BUSPROG: Reflective Thinking
Bloom’s: Knowledge
76. Citizens can use _____ applications to submit their state and federal tax returns online, renew auto licenses, purchase
postage, apply for student loans, and make campaign contributions.
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
77. The process of data collection, data editing, data correction, data processing, data storage, and document production is
known as _____.
78. An enterprise resource planning (ERP) system helps match the capabilities of an organization’s information systems to
its _____.
79. _____ enterprise resource planning (ERP) vendors target smaller firms with annual revenues in the $10 million to $50
million range that typically operate out of a single location.
80. ______ is an enterprise business strategy that creates a common repository of product information and processes to
support the collaborative creation, management, dissemination, and use of product and packaging definition information.
81. Define electronic commerce and identify its various subsets.
82. Why is mobile commerce (m-commerce) maturing much later in North America than in Western Europe and Japan?
83. Explain how the Secure Sockets Layer (SSL) works.
84. Briefly describe the transaction processing cycle.
Chapter 05: Electronic and Mobile Commerce and Enterprise Systems
85. Describe product lifecycle management (PLM) software and identify the type of data stored in such a system.