Chapter 10: Decentralization: Responsibility, Accounting, Performance Evaluation, and Transfer Pricing
135. The records for the Venusian Division show the following data:
a. What is the margin, turnover, and ROI for Venusian Division?
b. Venusian has an option to make an additional investment that would add $100,000 to
the asset base. It would generate an additional $50,000 in sales revenue and no
additional expenses. What would be the effect on margin, turnover, and ROI?
c. Another alternative (independent of alternative ‘b’) for Venusian is to run an advertising
campaign that would require additional advertising expenses of $37,500, but the best
estimate is the campaign would generate an additional $75,000 of revenue. What would
be the effect on margin, turnover, and ROI?
136. What problems do owners face in encouraging goal congruence of managers? What is a stock option? How can
stock options encourage goal congruence?