The __________ that take place usually involve a full-scale reassessment of the
strategy and of the advisability of continuing or refocusing the firm’s direction.
A. Abandonment reviews
B. Milestone reviews
C. Strategic thrusts
D. Strategic implementation
When a strategist uses the firm’s historical experience as a basis for evaluating internal
factors, he or she is performing a:
A. Comparison with key competitors
B. Comparison with success factors in the industry
C. Comparison with past performance
D. Comparison with industry benchmarks
Acquiring or entering businesses unrelated to a firm’s current technologies, markets or
products is referred to as
A. Conglomerate diversification