Because phone calls lack the visual richness of face-to-face conversations, you’ll need
to use ________ to convey confidence and professionalism.
A) questions and social media
B) smartphones and apps
C) context and subject matter
D) attitude and tone of voice
Answer:
Which of the following words are the most abstract?
A) Two, contract, performance
B) Software, code, signal
C) Kick, move, walk
D) Productivity, excellence, motivation
Answer:
A ________ lets you search the Internet by asking questions in normal, everyday
English.
A) code snippet
B) metro-search engine
C) colloquial paradigm
D) natural language search
Answer:
The concept of ________ refers to the ability to relate to the needs of others, which is a
vital characteristic of successful managers and leaders.
A) interpersonal adaptability
B) relational franchising
C) emotional intelligence
D) macro-generational empathy
Answer:
When you’re interviewing for a job as a graphic artist, you may choose
A) to take along samples of your work.
B) you can assume the interviewer already has a copy of your résumé.
C) not to be more than five or ten minutes late.
D) do all of the above.
Answer:
Which one of the following will NOT help you deliver an effective presentation to a
small group?
A) Using simple visual aids
B) Standing behind a lectern and using a microphone
C) Encouraging the audience to participate
D) Delivering your remarks in a conversational tone
Answer:
Your online presence is
A) your private property.
B) a career-management tool.
C) only of interest to your friends.
D) unrelated to the job-search process.
Answer:
Including a ________ on a résumé allows you to present a brief overview of your
qualifications.
A) statement of objectives
B) summary of qualifications
C) paradigm of possibilities
D) diagram of experiences
Answer:
If you do all of the following except ________, you’ll boost the readability of your
text-based slides.
A) write in the active voice
B) include short informative titles
C) express your ideas in complete sentences
D) limit each slide to one thought, concept, or idea
Answer:
Despite your numerous emails and voicemail messages, a normally dependable vendor
has not responded to your important question. Which of the following would be a
sensible next step?
A) Consider sending a printed message.
B) Broadcast “high-priority” or “urgent” emails at ten-minute intervals.
C) Use social media to vent your frustrations with the vendor.
D) Use IM to bombard the vendor until he responds.
Answer:
The key to a successful action phase in the AIDA model is
A) getting readers to change their minds.
B) increasing the audience’s awareness of your product or service.
C) making the action you propose simple and easy.
D) creating a win-lose situation, with you as the winner.
Answer:
Which of the following is NOT true of conventional search engines?
A) They travel the web automatically, identifying new websites.
B) They access the deep Internet or hidden Internet.
C) They return to previously identified websites to look for changes.
D) Not all search engines operate in the same way.
Answer:
You can use an agreement strategy to write an effective buffer statement if you
A) find an attribute or achievement to compliment.
B) express sincere thanks for receiving something.
C) demonstrate that you understand the reader’s goals and needs.
D) discover a point on which you and the reader share similar views.
Answer:
Whenever you’re representing your company online, all of the following except
________ will help you maintain a high standard of business etiquette.
A) differentiating facts from opinions and supporting facts with evidence
B) assuming that people are available to discuss work-related issues around the clock
C) following basic expectations of spelling, punctuation, and capitalization
D) watching your language and keeping your emotions under control
Answer:
The practice of ________ involves asking one’s followers on Twitter or another
microblog for input or advice.
A) toggling
B) attitude testing
C) crowdsourcing
D) product sampling
Answer:
To paraphrase effectively
A) avoid using any business language or jargon.
B) check your version against the original to make sure that you didn’t alter the
meaning.
C) make sure your version is the same length as or longer than the original.
D) do all of the above.
Answer:
During the revision stage of preparing your slide presentation, you should
A) decide on the background color to use.
B) decide where builds and transitions should be inserted.
C) check for readability and clarity.
D) determine your main idea.
Answer:
If you are just graduating from college and have little or no professional experience,
A) a traditional chronological résumé is your only option.
B) a functional résumé is your only option.
C) your chronological résumé should probably list educational qualifications first.
D) your résumé can be written in a casual, informal tone.
Answer:
During the post-production stage of a business video, you can
A) add transitions between video segments.
B) identify the shots you want to keep and those you want to delete.
C) synchronize the main audio track with the video and record narration.
D) all of the above.
Answer:
Which one of the following punctuation marks is used to separate a dependent clause at
the beginning of a sentence from the rest of the sentence?
A) Semicolon
B) Colon
C) Comma
D) Dash
Answer:
In the middle section of a job application letter,
A) present your strongest selling points in terms of their potential benefit to the
organization.
B) include your entire work history, in case the employer doesn’t have time to review
your résumé.
C) address your shortcomings but stress that you’re willing to learn.
D) ask for an interview and include your contact information.
Answer:
People who’ve grown up with ________ expect to have immediate access to
information and the ability to stay connected to their various social and business
networks.
A) multifunctional communication technology
B) desktop communication technology
C) personal communication technology
D) mobile communication technology
Answer:
The most important aspect of any presentation is
A) enveloping your message within a cloak of technology.
B) impressing the audience with your knowledge, skills, and abilities.
C) getting the audience to receive, understand, and embrace your message.
D) regarding your audience as passive recipients rather than trying to engage them.
Answer:
________ are initiated by a company that is trying to obtain business or funding on its
own, without a specific request from a client.
A) Internal proposals
B) External proposals
C) Unsolicited proposals
D) Solicited proposals
Answer:
The term ________ refers to secondary video clips and still images that can add visual
interest to or improve the flow of a business video.
A) B-roll material
B) A-list material
C) shot-list material
D) back-up material
Answer:
The ________ of a business message summarizes what you want your audience
members to do or think and why they should do so.
A) topic
B) scope
C) sequence
D) main idea
Answer:
Which of the following would not be a positive, productive way of using a mobile
device during an important meeting, convention, or conference in the workplace?
A) Jotting down some follow-up questions
B) Taking notes about essential ideas
C) Checking your Facebook or working on unrelated tasks
D) Tweeting key points from a convention speech
Answer:
An effective ending for a persuasive message would be:
A) Simply take the enclosed coupon to any of our service centers by June 15 for your
free oil and filter change.
B) Please respond as soon as possible because this offer is not likely to last very long.
C) Wouldn’t you like to save some money?
D) Be sure to tell all your friends about this exciting offer.
Answer:
In a proposal to install an air conditioning system, statements such as, “Our company
has over 25 years of experience installing heating, plumbing, and air conditioning
systems,” should appear in what section?
A) Introduction
B) Body
C) Close
D) Appendix
Answer:
Except for very short speeches, don’t try to memorize a presentation because
A) you might forget your lines.
B) you’ll probably sound stilted while your talking.
C) you won’t be able to respond to questions during your presentation.
D) all of the above.
Answer:
When you describe your work experience on your résumé, you should
A) start with your most recent job and work back chronologically.
B) describe one or two jobs in detail so that employers get an idea of your work ethic.
C) list only full-time positions.
D) try to come up with fancier titles for the jobs you’ve held.
Answer: