CAS 80741

subject Type Homework Help
subject Pages 42
subject Words 8852
subject Authors Courtland L. Bovee, John V. Thill

Unlock document.

This document is partially blurred.
Unlock all pages and 1 million more documents.
Get Access
page-pf1
The most important aspect of any presentation is getting the audience to receive,
understand, and embrace your message.
Answer:
Curation tools are used to develop online portfolios on specific topics.
Answer:
Written statements that are false and damage someone's reputation are considered
defamation.
page-pf2
Answer:
Social networks are online services that help people and organizations form
connections.
Answer:
When team members are geographically dispersed, blogs can be an effective tool in
keeping all team members updated.
Answer:
page-pf3
When your audience wants to know what to do about a given situation, the focus of the
analytical report should be on the conclusion.
Answer:
If you are not well known to your audience, the message should rely more on the
strength of your reputation, allowing the audience to learn more about you as an expert.
Answer:
page-pf4
When seeking a letter of recommendation, the body of the request should list all the
information the recipient would need to write the recommendation, including the full
name and address or email address of the person to whom the recommendation should
be sent.
Answer:
The three-step writing process is easily adapted to reports and makes larger projects
easier by using a methodical and efficient approach to planning, writing and
completing.
Answer:
page-pf5
In general, the higher the message goes in the organization, the more formal the tone.
Answer:
To encourage the audience to view attachments, they should be attached as a PDF file.
Answer:
page-pf6
Technology should be used as a replacement for face to face communication whenever
possible.
Answer:
Your email address should be personalized and be an extension of your personality.
Answer:
Getting in-depth information straight from an expert, customer, or other interested party
can be a great method for collecting primary information.
page-pf7
Answer:
With a direct approach the writer opens with details and justification of the request,
moves to the actual request and ends by requesting specific action.
Answer:
All nonverbal signals mean the same thing, regardless of cultural background.
Answer:
page-pf8
When proofreading, a reader should look for mistakes in design and layout in addition
to production errors.
Answer:
Cultural competency is a shared system of symbols, beliefs, attitudes, values,
expectations and norms for behavior.
Answer:
Groupware allows users to work on documents simultaneously and connect using social
networking tools.
page-pf9
Answer:
Wikis can be used effectively in an organization with appropriate guidelines, editorial
oversight and strong security policies.
Answer:
An apology can be simply an expression of sympathy that something negative has
happened.
page-pfa
Answer:
When writing collaboratively, it is often more effective to writing as a group, ensuring
all collaborators are following the same format.
Answer:
When dealing with disappointing information, it is best to be blunt.
Answer:
page-pfb
Poor grammar suggests to readers that you lack professionalism.
Answer:
Persuasive messages are often unexpected and unwelcome.
Answer:
page-pfc
If writing is marked with "Red," the writer should increase the number of times the
point is explained.
Answer:
Writing a résumé will help you prepare for interviewing and pre-employment testing.
Answer:
Audience-centered communication is based on objective, fact based information, not
etiquette or other social norms.
page-pfd
Answer:
Generally speaking, companies are willing to use any communication tool that
consumers are likely to use.
Answer:
A team is a group of two or more people with a shared mission and responsibility for a
goal.
Answer:
page-pfe
By repeating key ideas often, you improve the chance that the audience will hear your
message the way you intended it to be heard.
Answer:
Social networks can be specifically designed to allow members to share content, in
addition to information and networking opportunities.
Answer:
page-pff
A survey is reliable when it measures what it was designed to measure.
Answer:
Stealth marketing is illegal.
Answer:
Major supporting points should be backed up with evidence and examples.
Answer:
page-pf10
Plans establish expectations and guidelines to direct future action.
Answer:
When designing for mobile devices, it is best to minimize use of white space.
Answer:
page-pf11
A functional résumé allows the writer to emphasize skills instead of employment.
Answer:
Which of the following helps to create an effective buffer in a message with negative
news?
A. A statement to minimize the reader's concerns
B. A statement that is relevant and sincere
C. A statement that diverts attention from the problem
D. A statement that makes the reader think the message is actually good news instead of
negative news
E. A statement that includes flattery or irrelevant information
Answer:
page-pf12
Words that express thoughts clearly tend to be what types of words?
A. Jargon
B. Concrete words
C. Strong, precise words
D. Abstract words
E. Nouns
Answer:
In addition to gaining credibility, what should be your goals when writing the interest
and desire sections of the persuasive request for action?
A. Make the readers believe that helping you will solve a significant problem.
B. Show the readers you understand their concerns.
C. Demonstrate that you have good reason for making the request.
D. Show how much you know about the situation by using facts and figures to support
the argument.
E. Develop an easy to follow course of action.
page-pf13
Answer:
Which of the following is a source of primary research?
A. Interviews
B. Reports
C. Websites
D. Newspapers
E. Books
Answer:
page-pf14
Reviewing your own assumptions and conclusions for validity also ensures what?
A. That the information is accurate
B. That the quantity of the information is appropriate
C. That the information is relevant
D. That the information is ethical
E. That the information well written
Answer:
Which of the following can help determine the scope of the revision process?
A. The medium and nature of the message
B. The audience and the medium used
C. The audience and the nature of the message
D. Available time and skill level
E. Available time and location of the audience
Answer:
page-pf15
Touch is a nonverbal communication method that varies from culture to culture. When
working in the U.S., what might the best practice be regarding touching others in the
workplace?
A. Only use touch to convey warmth.
B. Only use touch to offer congratulatory wishes.
C. Only use touch with same-sex coworkers.
D. Only use touch with those of the same cultural background.
E. When in doubt, don't touch.
Answer:
When proofreading a message, the focus of the proofreading should be what?
page-pf16
A. Producing a high quality message
B. Choosing strong words
C. Conveying subject knowledge by using impressive sounding words
D. Determining the channel and media for delivering the message
E. Limiting the scope
Answer:
The influence of culture, thinking styles and moods can have the greatest impact on
what step of the Communication Process Model?
A. Encoding the message
B. Transmitting the message
C. Decoding the message
D. Responding to the message
E. Providing feedback
Answer:
page-pf17
The purpose of a superscript in text is to let the reader know
A. to read the marked line more carefully.
B. how many sources the author consulted.
C. that the report is scholarly.
D. to look for source information.
Answer:
A communication method/model that is open to all who wish to participate is
considered which of the following?
A. Communication Process Model
B. Web based Communication Model
C. We Talk, You Listen Model
D. Social Communication Model
page-pf18
E. Broadcasting Model
Answer:
How should a request for a recommendation close?
A. With the full name and address of the person to whom the letter should be sent
B. With a complete career summary
C. With a website link for viewing a résumé
D. With a statement that triggers the reader's memory of the relationship you had
E. With an expression of appreciation
Answer:
page-pf19
The letter format in which all parts begin at the left margin is called
A. block.
B. modified block.
C. simplified block.
D. mixed block.
Answer:
Which of the following are most open to interpretation by the audience, based on their
experiences?
A. Abstract words
B. Concrete words
C. Clichés
D. Buzzwords
E. Jargon
Answer:
page-pf1a
Working from specific evidence to a general conclusion is an example of what?
A. Analogy
B. Induction
C. Circular reasoning
D. Deduction
E. Cause and effect
Answer:
What is the purpose of providing a legend with a visual aid?
A. A short description is provided that identifies the content of the visual.
B. An additional discussion of the visuals content is included.
C. A short description of the purpose of the visual is included.
page-pf1b
D. An explanation of various colors and symbols is provided.
E. An explanation of the significance of the visual is provided.
Answer:
When emailing a résumé to a potential employer, where should job ad number or
reference number be included?
A. At the top of the email
B. Under the contact information on the résumé
C. In the cover letter that goes with the résumé
D. In the subject line of the email
E. In the attachment to the email
Answer:
page-pf1c
During what step of the Communication Process Model does the receiver's motivation
and ability to remember to act on a message become most important?
A. When providing feedback
B. When responding to the message
C. When receiving the message
D. When decoding the message
E. When selecting the message
Answer:
On average, how many characters should be in the subject line when using a mobile
device?
A. None
B. Less than 10
C. 10 to 20
D. 25
E. As many as needed to attract the interest of the audience
page-pf1d
Answer:
By giving affected groups as much time as possible to prepare and respond, what type
of strategy is being used to minimize the negative announcement?
A. Matching the approach to the situation
B. Considering the unique needs of each group
C. Minimizing the element of surprise
D. Allowing enough time to plan and manage the response
E. Being open and transparent
Answer:
When asking for an adjustment from a company, what is being asked for?
A. The settlement of a claim
B. An opportunity to file a formal complaint
page-pf1e
C. An opportunity to suggest how a product or service could be improved
D. A resolution to a problem before further steps are required
E. A discount on a product or service
Answer:
When delivering negative news using the direct approach, what does the message open
with?
A. Neutral buffer
B. Bad news
C. Reasons for the decision
D. Plan of action
E. Positive statement aimed at maintaining a good relationship
Answer:
page-pf1f
Which of the following should be used to make key presentation points appear on the
same slide, but only one at a time?
A. Slide transitions
B. Decorative animation
C. Functional animation
D. Hyperlinks
E. Slide builds
Answer:
Which of the following is not an aspect of interpersonal communication?
A. Productive meetings
B. Active listening
C. Clearly identifiable agendas
page-pf20
D. Nonverbal communication
E. Business etiquette
Answer:
When writing for a claim or adjustment, what should be included in the closing
paragraph?
A. Specific explanation of reason for the claim
B. An offering of supporting documentation such as receipts
C. A request for specific action
D. A statement of the problem
E. The remedy being sought
Answer:
page-pf21
Conducting an audience analysis involves all of the following except which?
A. Identifying the primary audience
B. Developing an audience profile
C. Determining audience composition
D. Gauging audience members' level of understanding
E. Forecasting probable reaction
Answer:
Because of the prevalence of instant messaging and emails, which of the following
should be considered when writing a text or email for work?
A. Coworkers will understand jargon and acronyms.
B. Emoticons will enhance the meaning of your message.
C. Messages must be answered immediately.
D. Spelling, punctuation and capitalization are important for professionalism.
E. Spelling, punctuation and capitalization rules have changed and do not affect how
others view your level of professionalism.
page-pf22
Answer:
To aid the understanding on the part of the audience, what types of words should be
used?
A. Clichés
B. Strong, precise words
C. Familiar words
D. Jargon
E. Buzzwords
Answer:
The proper sequence for the standard parts of a letter is
A. heading, date, inside address, salutation, body, complimentary close, signature block.
B. date, heading, inside address, salutation, body, typewritten name, complimentary
page-pf23
close.
C. salutation, date, heading, inside address, body, complimentary close, signature block.
D. inside address, heading, date, salutation, body, complimentary close, typewritten
name.
Answer:
The age, gender, income, education and other quantifiable characteristic of people are
called what?
A. Demographics
B. Target market
C. Culture
D. Psychographics
E. Attributes
Answer:
page-pf24
Using an inverted pyramid allows a writer to take advantage of what mobile message
writing technique?
A. Using linear organization
B. Prioritizing information
C. Writing shorter and more-focused documents
D. Using shorter subject lines
E. Using shorter paragraphs
Answer:
To meet the needs of U.S. Postal Service equipment, envelopes used for bulk mailings
A. are never made of colored paper.
B. are addressed in capital letters.
C. include all mailing instructions below the address area.
D. change based on envelope size.
page-pf25
Answer:
How should multiple requests or questions in one message be addressed?
A. Address all topics in one question.
B. Offer apologies for any inconvenience caused.
C. Start with the most important question.
D. Do not assume the audience will comply.
E. Avoid asking too many questions of the reader.
Answer:
By referring to a new employee as "young and energetic," what kind of bias is being
used?
A. Gender bias
B. Age bias
page-pf26
C. Racial bias
D. Disability bias
E. Ethnicity bias
Answer:
Discuss ways to ensure a survey is reliable and valid.
Answer:
page-pf27
Discuss how to develop the body of the routine requests and the benefits of a
well-developed message.
Answer:
Discuss steps to follow when developing a termination message.
Answer:
page-pf28
Discuss the ways in which organizations use letters of recommendation.
Answer:
Identify and discuss several ways to build, maintain or repair credibility.
Answer:
page-pf2a
Discuss the steps in preparing a detailed planning outline and how to convert it to a
simpler speaking outline.
Answer:
Identify and discuss ways to arouse interest in the audience when attempting to get the
attention of the audience.
Answer:
page-pf2b
Explain how to develop a strong close for a routine request.
Answer:
Identify the writing style that should be used when composing a résumé, and discuss
ways to implement this writing style.
Answer:
page-pf2c
When developing a statement of the bad news in an indirect formatted message, what
techniques can be used to present the bad news as kindly and clearly as possible?
Answer:
page-pf2d
Discuss ways to ensure the presentation ends with a strong close.
Answer:
page-pf2e
What special considerations should be kept in mind when organizing report content for
a website?
Answer:
Discuss how business etiquette affects the potential for success in teamwork, productive
meetings, listening and nonverbal communication.
page-pf2f
Answer:
Discuss how to integrate mobile devices in presentations.
Answer:
Discuss ways to ensure visual aids are honest and ethical.
Answer:

Trusted by Thousands of
Students

Here are what students say about us.

Copyright ©2022 All rights reserved. | CoursePaper is not sponsored or endorsed by any college or university.