Goods are likely to be standardized if:
A. they are being produced by the same firm.
B. the cost of producing each unit is the same.
C. their uses are the same across markets.
D. they are being sold to different income groups.
E. they are being sold in different countries.
According to Edward Hall’s comments on culture, which of the following could hurt
companies and careers in foreign markets?
A. Adherence to the social norms of the foreign market.
B. Being agents of change in the new market.
C. Ignorance of cultural differences in the foreign market.
D. Strict following of the political rules of the foreign society.
E. Consideration of the economic system of the new market.
Derived demand can be defined as demand that is:
A. independent of price.
B. matched to consumer wants and needs.
C. dependent on another source.
D. highly volatile.
E. highly responsive to factors other than price.
Which of the following countries is the only country to preclude women from voting
and appears to be still completely in the dark ages with regard to suffrage?
A. Croatia
B. Iran
C. Bolivia
D. Saudi Arabia
E. Venezuela
Code law is based upon _____.
A. the interpretation through the past decisions of higher courts
B. the established and customary principles of law and their legal precedence
C. an all-inclusive system of written rules of law
D. the interpretation of the Koran
E. the codes of English law that apply in all countries under English influence
One of the reasons that channels of distribution often pose longevity problems is that
most middlemen _____.
A. do not maintain sufficient inventory to serve customers
B. lack product knowledge resulting in low sales volume
C. have little loyalty to their vendors
D. tend to slow down distribution to extract higher commissions
E. do not have sufficient knowledge of the target market
Which of the following is the weakest of political unions that is mostly based on
economic history and a sense of tradition?
A. A conglomerate
B. A community
C. A commonwealth
D. A proprietary colony
E. A trade association
Which of the following countries was involved in the formation of the free trade group
Mercosur?
A. Australia
B. China
C. Argentina
D. Russia
E. Thailand
In the context of international advertising, _____ is the neon capital of the world.
A. Paris
B. Honk Kong
C. London
D. Sydney
E. BrasÂlia
Which of the following is the top political issue concerning foreign businesses?
A. Demographic profile of political leaders
B. Government policies on infrastructure
C. Economic awareness of political leaders
D. Stability of prevailing government policies
E. Membership of governments in trade treaties
Insurance, dry cleaning, and hotel accommodations have intrinsic value resulting from a
process, a performance, or an occurrence that only exists while it is being created.
Which of the following characteristics of services best matches to the above?
A. Intangibility.
B. Inseparability.
C. Profitability.
D. Heterogeneity.
E. Perishability.
Insurance, dry cleaning, hotel accommodations, and airline passenger or freight service,
are intangible and have intrinsic value resulting from a process, a performance, or an
occurrence that exists only while it is being created.