The Individualism/Collective Index, identified by Geert Hofstede, refers to the
preference for behavior that promotes one’s self-interest.
Economic growth is measured solely in economic goals.
With the adoption of the euro, price differentials are much easier to spot, and the
consumer can search for the best bargains in brand-name products more easily.
At the top of the list of political issues concerning foreign businesses is the issue of
taxation and tariffs.
The international marketer must rely on experience and marketing research to ascertain
middleman costs because no convenient source of data on middleman costs is available.
Which of the following is the largest common-market agreement in the Americas?
A. CFTA
B. NAFTA
C. Mercosur
D. DR-CAFTA
E. SAFTA
_____ is a free trade group formed by Argentina, Brazil, Paraguay, and Uruguay.
A. NAFTA
B. Caricom
C. Mercosur
D. SACU
E. DR-CAFTA
Which of the following is probably the most significant factor affecting the
international market for industrial goods and services?
A. The foreign exchange market.
B. Political conditions.
C. The degree of industrialization.
D. The level of domestic competition.
E. Inflation.
Which of the following statements is true about the consumption of petroleum products
by the United States?
A. The U.S. is the largest producer of petroleum products.
B. The U.S. is likely to stay self-sufficient for the next several decades.
C. The U.S. is the third largest consumer of petroleum products.
D. The U.S. has become a major importer of petroleum products.
E. Petroleum products are no longer the largest source of energy for the U.S.
Business customs to which adaptation is helpful but not necessary are called _____.
A. imperatives
B. electives
C. exclusives
D. non-traditional
E. standardized
The notion that _____ is crucial for efficiency, improvement, and regeneration is
fundamental to Western management practices.
A. greed
B. collectivism
C. centralization
D. competition
E. hierarchy
The _____ measures customers’ satisfaction and perceptions of quality of a
representative sample of America’s goods and services.
A. ISO 9000
B. loyalty business model
C. Net Promoter Score (NPS)
D. American Customer Satisfaction Index (ACSI)
E. American Price Index (API)
Analysis of which of the following factors is carried out in Phase 2 of the international
planning process?
A. Host-country constraints
B. Product adaptation
C. Company character
D. Situation analysis
E. Budgets
In the context of international negotiations, which of the following is found to be
lacking in the curriculum of most schools of diplomacy?
A. Language skills.
B. Diplomatic history and international relations.
C. Foreign policies.
D. Social and diplomatic skills.
E. Cultural differences in communication styles.
In general, tariffs weaken:
A. inflationary pressures.B. special interests’ privileges.
C. balance-of-payments positions.
D. government control in economic matters.E. reciprocal tariffs by other countries.
According to the text, today the real power of the Internet for international marketing
research is the:
A. reduction in the time required for completing primary research.
B. reduction in the cost of conducting primary research.
C. increase in response for surveys conducted using the Internet.
D. ability to overcome legal barriers to conducting primary research.
E. ability to easily access volumes of secondary data.
A _____ exists when various companies producing similar products or services work
together to control markets for the types of goods and services they produce.
A. cabal
B. monopoly
C. cartel
D. producers’ association
E. competitive market
A cartel exists when various companies producing similar products or services work
together to control markets for the types of goods and services they produce.
MedUmbrella provides a broad and diverse range of services for the healthcare
industry. It also manufactures a wide variety of hospital equipments. It wants to
experience rapid growth and wishes to organize better for global competition. Which of
the following organizational structures will suit MedUmbrella best?
A. A global product division structure.
B. A geographical division structure.
C. A matrix structure.
D. A pyramid structure.
E. A hierarchical structure.
Which of the following events, leading to the overthrowing of the dictator DÂaz, is
particularly remembered for the expulsion of foreigners-most notably North American
businessmen who were the most visible of the wealthy and influential entrepreneurs?
A. The Madero Rebellion
B. The Mexican Revolution
C. The Los Ni±os Rebellion
D. The Mexican-American War
E. The San Patricios Revolution
Data collected specifically for a particular research project at hand is known as
secondary data.
The U.S. Congress and businesses have been resisting conversion to the metric system
because they fear:
A. market competition from international firms already using the metric system.
B. consumer backlash and the substitution of international products.
C. that it will promote standardization.
D. that workers will not understand the system.
E. that it will be too costly to implement.
The Global Harmonization Task Force is an international effort that is attempting to:
A. synchronize standards for several international industrial sectors.
B. promote free trade among developing and developed nations.
C. equalize wages among countries.
D. increase double testing of goods and services.
E. equalize the perception of quality across countries.