Sematech is a producer of computer chips. To gain an advantage over other computer
chip makers, Sematech focuses on reducing its costs below all of its competitors and
has aligned its value chain accordingly. Recently, several of Sematech’s competitors
have begun to reduce the company’s competitive advantage. In response to this threat,
Sematech has decided to add production capacity in an effort to lower costs. If
Sematech were to continue seeking methods to maintain the company’s cost-leadership
position that would be costly to duplicate, which of the following is most likely to be a
basis of cost leadership that may be costly to duplicate?
A) establishing economies of scale
B) exploiting learning-curve economies
C) purchasing new technological hardware
D) securing differential access to low-cost productive inputs
Answer:
SpandoCorp is a diversified firm that makes industrial, military and consumer products
from Spandex. SpandoCorp manages each of the businesses that it operates in as a
separate division and treats each as a true profit-and-loss center. In this organization,
Grace McKenna is responsible for deciding which set of businesses SpandoCorp will
operate in and for encouraging behavior that is consistent with this strategy, Wells
Tucker provides information to McKenna about the internal and external environments
that she uses in her decision making, and Kelly Rae is one of the individuals who is
responsible for evaluating the firm’s decision making to ensure that it is consistent with
the interests of equity holders.
Which organizational structure is SpandoCorp using?
A) U-form
B) matrix
C) M-form
D) functional