For a culture, a low score in the _____ reflects more egalitarian views.
A. Power Distance Index
B. Individualism/Collectivism Index
C. Distance from English Index
D. Uncertainty Avoidance Index
E. Masculinity/Femininity Index
Which of the following statements about advertising laws around the world is correct?
A. Advertising of pharmaceuticals is unrestricted in most countries.
B. Toy, tobacco, and liquor advertising is restricted in numerous countries.
C. Advertising on television is unregulated in most countries.
D. The Internet is the only medium where no restrictions exist in any country.
E. Television ads are not taxed by most governments around the world.
What was the goal of the April 2009 agreement arrived at by the G20 nations, which
required them to cede some sovereignty?
A. Include all G20 nations in the Security Council.
B. Fix escalating oil prices.
C. Increase infrastructure funding.
D. Reject protectionism.
E. Increase aid to South Africa.
Which of the following are considered to be major communications media in most
countries due to their inherent entertainment value?
A. Newspapers and magazines.
B. Radio and television.
C. Newspapers and the Internet.
D. Billboards and television.
E. Radio and newspapers.
In the context of the Mexican-American War, the president of Mexico, the cabinet, and
the diplomatic corps assemble at the Mexico City fortress every September 13 to recall
the defeat that led to the _____.
A. “despojo territorial”
B. “la p©rdida de comercio”
C. “destrucci³n de la propiedad”
D. ‘soldados mutilados”
E. “los ni±os sin hogar”
Which of the following is the first step of a market research process?
A. Determine the sources of information to fulfill the research objectives.
B. Analyze, interpret, and summarize the results.
C. Define the research problem and establish research objectives.
D. Consider the costs and benefits of the research effort.
E. Gather the relevant data from secondary or primary sources, or both.
Abstention of the United States from European political affairs was one of the three
basic dicta of the _____.
A. Monroe Doctrine
B. North American Security Treaty
C. Hays Corollary
D. Grant Mandate
E. Roosevelt Corollary
Which of the following is true of the GATT?
A. The U.S, U.K, and Germany were the original signatories of the GATT.
B. The original agreement provided a process to increase the required tariffs.
C. Member nations seek to resolve their trade disputes unilaterally.
D. The GATT panels have enforcement powers apart from advisory powers.
E. It created an agency to serve as watchdog over world trade.
A _____ refers to a partnership of two or more participating companies that have joined
forces to create a separate legal entity to facilitate doing business in a country where
none of the participants are currently active.
A. consortium
B. franchise pact
C. license arrangement
D. joint venture
E. direct investment agreement
Which of the following is true of a sovereign state?
A. It is obligated to be a member of the World Trade Organization.
B. Its political and economic systems are dependent on other nations.
C. It enjoys full legal equality with other states.
D. It has the power to enter into agreements with only select nations.
E. It is bounded by external control.
Simon Peters, a senior manager at Celise Export Logistics, goes for a meeting in France
to negotiate a deal with the company’s French partners. He dresses casually in a t-shirt
and jeans. His French counterparts call off the meeting and accuse him of taking a
casual attitude toward negotiations. In the context of this scenario, dressing formally
during business meetings is probably a cultural _____ for the French.
A. imperative
B. elective
C. exclusive
D. oddity
E. benchmark
The marketing process in the U.S between 1885 to 1914 mainly focused on _____.
A. mass distribution
B. self-sufficiency
C. mass production
D. surplus commodity product
E. commercial-transition
Which is the largest services export of the United States, ranking behind only capital
goods and industrial supplies when all exports are counted?
A. Media and entertainment.
B. International tourism.
C. Healthcare.
D. Research and development.
E. Education services.
International tourism is by far the largest services export of the United States, ranking
behind only capital goods and industrial supplies when all exports are counted.
If there is a substantial amount of capital leaving a country, which of the following is
the country likely to implement to control the situation?
A. Exchange controls
B. Local-content laws
C. Import restrictions
D. Tax controls
E. Price controls
A shoe manufacturer in Puerto Ria shipped his entire production to San Francisco and
brought it back to his home country to market it as “Made in the U.S.” He knew that
people would prefer buying products made in the U.S. rather than those that are
domestically produced. The factor that is influencing the perception of the customers in
the above scenario is called _____.
A. host country effect
B. first-mover advantage
C. country-of-origin effect
D. copycat aversion
E. product homologation
Country-of-origin effect (COE) can be defined as any influence that the country of
manufacture, assembly, or design has on a consumer’s positive or negative perception of
a product. Stereotyping is typically product specific and may not extend to all
categories of products from specific countries.
In a common-law country, ownership of intellectual property rights is established by
“prior use versus registration” which implies that to claim the ownership of a trademark,
an individual:
A. must be ratified by the United Nations trademark protection agency.
B. must pay for the right to own a trademark.
C. must establish first use of a trademark.
D. must prove the ownership of a trademark in a court of law.
E. must register a trademark only in his home country.
Which of the following is true with respect to Professor Jared Diamond’s ideas
regarding the influence of geography on history and cultural values?
A. People in the plains are more likely to invade than those settled in higher altitudes.
B. Historically, societies in the north are more developed than those in the south.
C. Civilizations near major rivers are more developed than those settled near major
oceans.
D. Historically, innovations spread faster east to west than north to south.
E. Historically, invasions from warrior tribes have always happened from the west to
the east.
Which of the following statements reflects the American notions of the importance of
objectivity?
A. American business is the hotbed of nepotism.
B. Americans do not play favorites.
C. In business, people matter more than economics and performance.
D. Americans have little regard for decisions based upon the bottom line.
E. American business is heavily skewed against meritocracy.
The fundamental difference between quotas and import licenses is that:
A. import licenses have greater flexibility than quotas.
B. quotas impose specific limitations on trade and import licenses take care of
standards.
C. quotas are imposed on export goods and import licenses are imposed on import
goods.
D. for quotas the exporting country sets the limits but licenses are issued by the
importing country.
E. unlike licenses, quotas limit quantities on a case-by-case basis.