64.
(p. 22)
Sally is the president of AAA Components, a company that makes small parts for the
automotive industry. Customers of AAA components are primarily auto manufacturers. Sally’s
cousin, Frank, works at the company as a sales representative. A promotion to the sales manager
position is open. Frank has applied and so has Susan, another sales representative. While both
Frank and Susan are good employees, they are skilled in different areas. Susan is excellent with
technology and with placing orders. She does an excellent job in following through with order
problems. Frank, on the other hand, is better with customer relations, and customers seem to like
him better. Sally would like to promote Frank but she has two concerns. Her first concern is that
she does not want it to be perceived that she is being unfair because Frank is family. Her second
concern is that she has a suspicion that some customers are somewhat prejudiced against Susan
because she is female. Most customers with whom the sales representatives deal are male, and
Sally suspects that they may give Frank more consideration than Sally. Define and discuss the
WPH framework for business ethics, and within that framework propose a solution. Be sure to
fully address the populations, purposes, and guidelines included within “W,” “P,” and “H.”