Collins, Business Ethics 3e
SAGE Publishing, 2021
21. If a negative act of high moral intensity occurs in a business, which of the following
is most likely to happen?
a. The company will face legal consequences, and employees of high moral intensity
will be most upset.
b. The company will face relatively low societal outrage, and those employees of low
moral quality will react strongly.
c. The public will experience strong moral outrage, but the company’s employees will be
largely unaffected emotionally.
d. The public will have almost no moral outrage, but the company’s employees will be
very emotionally affected.
22. Which of the following incidents would business ethics scholar Tom Jones consider
the highest moral intensity?
a. A company’s poor sanitation conditions causes a fire that kills 17 people.
b. A company’s continued pollution over a decade contributes to lower respiratory
health for everyone in a tristate area.
c. A company corruption scandal forces the resignation of several members of top
management.
d. A company corruption scandal plummets the company’s social standing and lowered
profits bring about many layoffs.
23. Which of the following best encompasses the factors that influence a person’s
ethical judgement?
a. ethical intuition and deep reflection
b. deep reflection on morality based on the society’s perceived beliefs
c. deeply ingrained value patterns and beliefs
d. individual, organization, and societal characteristics, moral consciousness, and moral
intensity