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89. Leanne decides to tweet a product review rather than to send an e-mail to the company. She should be especially
concerned with _______.
a. front loading the main idea
b. achieving conciseness
c. using longer, descriptive words
d. formatting for skim value
90. Basic fundamentals, exactly identical, and repeat again are all examples of ________.
a. redundancies
b. vague expressions
c. long lead-ins
d. opening fillers
Enter the appropriate word(s) to complete the statement.
91. Fill in the blank in the following sentence:
The KISS formula refers to Keep It Short and ________.
92. Fill in the blank in the following sentence:
Empty space on a page is called ________ space, which can improve readability.
93. Fill in the blank in the following sentence:
Numbered or bulleted lists provide high ________ value, allowing readers to browse quickly and grasp main ideas.
94. Fill in the blank in the following sentence:
The best way to evaluate the success of your communication is through ________, which can be achieved by encouraging
the receiver to respond to your message.
95. Fill in the blank in the following sentence:
________ is composed of informal words with arbitrary and extravagantly changed meanings, such as snarky or getting
burned. These words quickly go out of fashion because they are no longer appealing when everyone begins to understand
them.
96. Fill in the blank in the following sentence:
Introductory phrases such as This is to inform you that and I am sending this e-mail message to let you know that are
examples of long ________.
97. Fill in the blank in the following sentence:
A ________ verb is one that is needlessly converted to a wordy noun expression, such as She gave consideration to the
proposal.
98. Fill in the blank in the following sentence:
________ is the process of analyzing whether your message achieves its purpose.
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99. Fill in the blank in the following sentence:
________ a document involves correcting its grammar, spelling, punctuation, format, and mechanics.
100. Fill in the blank in the following sentence:
________ refers to phrasing all the lines in a list consistently, such as starting each with a verb.
101. Fill in the blank in the following sentence:
Editing means improving the _______ and sentence structure of your message.
102. Fill in the blank in the following sentence:
________ expressions such as at this point in time and due to the fact that are wordy phrases that may be better expressed
in single words.
103. Fill in the blank in the following sentence:
________ such as exception to the rule and pass with flying colors are expressions that have become exhausted by overuse
and can be difficult to explain, especially to those who are new to our culture.
104. Fill in the blank in the following sentence:
_________ expressions repeat meaning and include unnecessary words.
105. Fill in the blank in the following sentence:
In ensuring that your document looks balanced on the page and that paragraphs are consistently indented or block style,
you are proofreading for _______.
106. Fill in the blank in the following sentence:
________ consists of short messages exchanged on social media networks such as Twitter, Facebook, and Tumblr.
107. Fill in the blank in the following sentence:
________ are technical expressions that have become fashionable and often are meant to impress rather than express.
These empty words include such expressions as optimize, incentivize, right-size, and paradigm shift.
108. Fill in the blank in the following sentence:
________ business phrases use stale, unoriginal expressions such as pursuant to your request, in receipt of, and under
separate cover.
109. Fill in the blank in the following sentence:
Sentence beginnings such as there is, there are, and it is are examples of unnecessary ________.
110. Fill in the blank in the following sentence:
You can control your exuberance in business message by avoiding the overuse of ________ such as really, very,
definitely, quite, completely, extremely, actually, and totally.
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111. Explain the importance of conciseness in business writing and microblogging. Then describe three techniques you
can use to make your writing concise. Give a before-and-after example of each technique.
112. Describe three design techniques that you can use to make your documents more visually inviting to the reader, and
explain how these techniques improve readability.
113. A major revision task involves assessing the clarity of your message to ensure that it is easily understood. Describe
three techniques that can add clarity to your writing.
114. You are preparing a complex business proposal to submit to your company’s board of directors. In addition to
spelling, list four areas that you should check closely for problems. Then, describe five techniques you will use to
proofread this complex document.
115. Explain the importance of revising documents and messages even in an era that seems to favor fast communication.
Then, describe each of the steps in the final phase of the 3-x-3 writing process.
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Answer Key
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Name:
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