73) Replacing harsh, unpleasant terms with milder words, or ________, can avoid negative
connotations for your audience.
74) To avoid embarrassing blunders in language related to gender, race, ethnicity, age, or
disability, use ________ language.
75) Terms such as “handicapped employees” are examples of ________ bias.
76) If your audience is unfamiliar with you, you need to devote the initial part of your message
to establishing ________ a measure of your believability based on how reliable you are and
how much trust you evoke in others.